Digital Marketing Specialist Salaries in United States

Based on 117 verified submissionsLast updated Jul 26, 2026

What does a Digital Marketing Specialist earn in United States?

The median total compensation for a Digital Marketing Specialist in United States is $70,000, based on 117 verified salary submissions. Most Digital Marketing Specialist pay falls between $62,000 and $77,000, and the top 10% earn $86,400 or more.

Top
$86K/yr
90th Percentile
High
$77K/yr
75th Percentile
Median
$70K/yr
50th Percentile
Low
$62K/yr
25th Percentile

How we calculate this: we combine pay data from three sources, job postings, salaries self-reported by marketers, and pay verified by recruiters. Figures include base salary, bonus, and equity, and we update them as new data comes in, most recently on Jul 26, 2026.

Which companies pay the most?

Company

No company has 3+ submissions with these filters.

To protect contributor privacy, we only show company salary ranges when an individual company has at least 3 submissions in the current filter set. Try broader filters to see company-level results.

Recent submissions

Role TypeSizeLocation
$70,0003 yearsIn-house51-200Chicago, IL4d ago
$75,0003 yearsIn-house201-500Fort Washington, PA6d ago
$50,0003 yearsIn-house5,001-10,000Louisville, KY6d ago
$158,0003 yearsIn-house--Elgin, IL1w ago
$177,0002 yearsIn-house--Cincinnati, OH1w ago
$196,0003 yearsIn-house201-500Burnsville, MN1w ago
$203,0003 yearsAgency51-200Clearwater, FL1w ago
$198,0006 yearsAgency11-50Westfield, IN2w ago
$172,0003 yearsIn-house--Missouri2w ago
$179,0002 yearsIn-house11-50Irving, TX2w ago
Showing 1-10 of 117 salaries
1 / 12

How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
+8% more
$70,000
$63K to $78KBased on 95 submissions
Agency
$65,000
$55K to $70KBased on 14 submissions

Does remote, hybrid, or on-site work pay more?

Remote
$70,000
Median total payBased on 11 submissions
Hybrid
$70,000
Median total payBased on 34 submissions
On-site
$68,000
Median total payBased on 68 submissions

Where does this role pay the most?

Location
Menlo Park
$118,0001 submission
Kirkland
$118,0001 submission
New Brunswick
$100,0001 submission
City
$132,00012 submissions
City
$144,00015 submissions
City
$156,00018 submissions
City
$168,00021 submissions
City
$180,00012 submissions
City
$132,00015 submissions
City
$144,00018 submissions
Showing 1-10 of 87 cities
1 / 9

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$120,000$85,000 to $168,0002,405 submissions
$85,000$69,000 to $113,0002,336 submissions
$160,000$118,000 to $195,0002,241 submissions
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Common questions about Digital Marketing Specialist pay