Digital Marketing Specialist

Whitinsville, MA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 20 hrs ago

Job Summary

Own and drive the Agency’s digital presence by leading social media, email, and website marketing across multiple brands, while supporting programs, coordinating with the Advancement team on campaigns, and delivering performance reports.

  • Own social media, email, and website campaigns across multiple brands
  • Support program marketing needs and fundraising event planning

Job Description

Responsibilities

  • Manage social media accounts for the Agency’s various brands including: Open Sky Community Services, Safe Homes, Central Community Health Partnership, and the Bridge Training Institute.
  • Provide support to programs that manage their own social media accounts, including ValleyCAST, Crystal House Clubhouse and Tradewinds Clubhouse.
  • Develop strategies to improve the online presence of the Agency’s various brands including conducting social listening, brand audits, and competitive social performance, and exploring new software options to improve performance and processes.
  • Create relevant and creative content including engaging photos, videos, and copy.
  • Manage email marketing campaigns to communicate with internal and external audiences including the quarterly internal newsletter, monthly external newsletter, and other campaigns as needed.
  • Maintain the Open Sky, Safe Homes, Central Community Health Partnership, Crystal House and Tradewinds websites, including content creation and SEO best practices.
  • Work with the Senior Director of Advancement and Marketing to manage digital ad campaigns, including but not limited to ads for Meta, LinkedIn and Google.
  • Provide reports on social media, email, and website performance as needed.
  • Assist Agency programs with marketing needs including flyers, forms, and other materials, and work with third party vendors to fulfill requests as needed.
  • As part of the Advancement team, assist with planning and implementation of the Agency’s three major fundraising events: Safe Homes Gala, Valley Friendship Tour and Valley Bag Toss.

Requirements

  • Bachelor's degree or equivalent experience in a related field required.
  • Minimum of 3 year of marketing, communications or public relations experience.
  • Minimum of 2 years experience managing professional social media accounts required.

Benefits

  • Excellent Supervision (Individual and Group), Professional Development, and Training Opportunities
  • Generous paid time off plan – you start with 29 days (almost 6 weeks!) in your first year, including 12 paid holidays. Increases to 32 days in your 2nd year, and the current maximum is 43 days (OVER 8 WEEKS!)
  • We pay for your higher education! Ask about our Tuition Reimbursement Program, and reimbursement for a variety of Human Services certifications.
  • Medical, Dental and Vision Insurance with Prescription Plan
  • 403b Retirement Plan with Employer Match
  • Life Insurance (100% Employer-Paid)
  • Eligible employer for the Public Student Loan Forgiveness Program
  • And more!
Open Sky Community Services logo

Open Sky Community Services

With over 100 programs throughout Central Massachusetts, each year Open Sky provides services and supports to more than 5,000 adults, young adults and youth with mental health challenges, developmental disabilities, brain injury, substance use disorders or other complex challenges. Visit our website www.openskycs.org for more information. Considering a meaningful career in human services? Open Sky Community Services offers great opportunities for advancement, excellent benefits and competitive compensation, exceptional training opportunities and a collegial, supportive and team-based environment. Visit www.openskycs.org/careers to learn more!

Founded in 1973
Worcester, Massachusetts, USA
477 employees

Salaries

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $66K and $105K. Based on 1,308 salaries.

See all Open Sky Community Services salaries

Marketing Team

Median Tenure
8.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8.2K
Monthly Google Ads Budget
$1.9K
Traffic Source Mix
Search
27.5%
Direct
48.3%
Referral
5.9%
Social
16.8%
Paid
1.4%

Headcount Trend

Current headcount: ~477
Open Sky Community Services logo

Digital Marketing Specialist

Open Sky Community Services · Whitinsville, MA · Hybrid