Sr. Digital Marketing Specialist, Media Enablement Systems (Hybrid - Seattle, WA)

Seattle, WA (Hybrid)

$80K/yr – $132K/yrSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end AdTech builds from template setup through launch, then optimize live campaigns with channel leads and cross-functional partners.

  • Drive development of ad units, dynamic creative, and catalog management across platforms.
  • Tune performance, troubleshoot issues, and translate results into actionable recommendations.

Job Description

Responsibilities

  • Build, configure, and validate ad units and dynamic creative in-platform in DaVinci and Feedonomics, from template setup through launch.
  • Configure campaigns, tracking, audiences, and logic rules to spec, translating scopes into working builds with minimal oversight.
  • Build and manage platform-specific catalogs across Google, Meta, TikTok, Pinterest, and other channels.
  • Monitor live performance and tune creative logic, feed rules, and configurations to improve outcomes in partnership with media channel leads.
  • Manage feed quality, freshness, and error rates, including attribute mapping, transformations, suppressions, enrichment, and custom fields.
  • Troubleshoot delivery, rendering, and data issues end to end, and drive root-cause resolution across teams.
  • Report on campaign performance and operational health, turning results into clear recommendations.
  • Provide technical feasibility input during scope definition, so requests are built right the first time.
  • Serve as a subject matter expert across the AdTech stack, staying current on platform, process, and algorithm changes and evaluating new tools.
  • Partner with Product and Engineering on requirements, testing, and migrations for new capabilities.

Requirements

  • Bachelor’s degree in marketing, business, or technology, or equivalent on-the-job experience.
  • 4+ years of experience in media operations, marketing technology, or eCommerce operations.
  • Hands-on, in-platform experience with DCO / dynamic creative tools (e.g., DaVinci, Innervate) or feed management tools (Feedonomics or similar), plus the appetite and aptitude to master the other tools in our stack.
  • Working knowledge of major media ecosystems (Google, Meta, TikTok, and programmatic platforms) and how creative and product data drive performance.
  • Advanced Excel skills, including macros and complex formulas, with strong data hygiene practices, and the ability to translate business needs into technical solutions.
  • Strong analytical and troubleshooting skills, with clear communication across technical and non-technical partners.

Preferred

  • Experience with ad platforms such as DCM, DV360, or Meta Ads Manager, and tracking systems.
  • SQL, JSON, RegEx, or other data manipulation skills.
  • Retail, eCommerce, or marketplace experience; familiarity with PIMs, DAMs, or commerce platforms.
  • Experience with retail media networks or large-scale catalog operations

Benefits

  • Medical/Vision, Dental, Retirement and Paid Time Away
  • Life Insurance and Disability
  • Merchandise Discount and EAP Resources
  • This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more.
Nordstrom logo

Nordstrom

3.6 Glassdoor

At Nordstrom, we empower our employees to set their sights high and blaze their own trails. This is a place where your success and growth are truly a result of your own efforts and achievements. Our teams are made up of motivated people who work hard to become leaders within the company, at all levels of the organization. These well-traveled paths show how hard work, loyalty, a competitive spirit and your unwavering commitment to the customer can take you and your career to new places. In addition to being a great place to have a career, we’re also committed to respecting the environment and supporting our communities. To learn more, check out NordstromCares.com.Interested in joining the Nordstrom team? See some of our current opportunities under our Careers tab or visit careers.nordstrom.com to apply today.

Founded in 1901
Seattle, Washington, USA
47K employees (5,005 in marketing)
61% recommend to a friend
72% CEO approval

Salaries

Posted range

$80K/yr – $132K/yr

Taken straight from the job posting.

MarTech median pay in the United States

$151K/yr

Most pay falls between $101K and $189K. Based on 392 salaries.

See all Nordstrom salaries

Funding

Total Funding
$969.4M
Last Raise
$294.4M
Post IPO Equity, 3 years ago

Funding History

  • Feb 2023
    Post IPO Equity
  • Sep 2022
    Post IPO Equity • $294.4M
  • Jun 2021
    Post IPO Secondary

Traffic Signals

Monthly Visitors
55.5M
Monthly Google Ads Budget
$679.8K
Traffic Source Mix
Search
32.2%
Direct
58.4%
Referral
5%
Social
3.1%
Paid
1.1%

Headcount Trend

Current headcount: ~47.3K