Senior Go-to-Market Lead, NAMER Go-to-Market
Amazon Web Services (AWS)
Atlanta, GA (On-site)
$148K/yr - $220K/yrIn-house
22 hrs ago
GTM Salaries in United States
Based on 350 verified submissionsLast updated Aug 1, 2026Last updated Aug 1, 2026
What does a GTM earn in United States?
The median total compensation for a GTM in United States is $169,500, based on 350 verified salary submissions. Most GTM pay falls between $122,000 and $220,000, and the top 10% earn $266,400 or more.
Top
$266K/yr
90th Percentile
High
$220K/yr
75th Percentile
Median
$170K/yr
50th Percentile
Low
$122K/yr
25th Percentile
How we calculate this: we combine pay data from three sources, job postings, salaries self-reported by marketers, and pay verified by recruiters. Figures include base salary, bonus, and equity, and we update them as new data comes in, most recently on Aug 1, 2026.
Which companies pay the most?
| Company | |||
|---|---|---|---|
 Intuit In-house | $309,000 | $309K to $315K | 3 submissions |
 ServiceNow In-house | $289,000 | $201K to $347K | 5 submissions |
 Palo Alto Networks In-house | $259,000 | $255K to $299K | 3 submissions |
| $132,000 | $96K to $214K | 12 submissions | |
| $144,000 | $108K to $226K | 15 submissions | |
| $156,000 | $120K to $238K | 18 submissions | |
| $168,000 | $132K to $250K | 21 submissions | |
| $180,000 | $144K to $262K | 12 submissions | |
| $132,000 | $96K to $214K | 15 submissions | |
| $144,000 | $108K to $226K | 18 submissions |
Showing 1-10 of 15 companies
1 / 2
Recent submissions
| Role Type | Size | Location | |||
|---|---|---|---|---|---|
| $325,000 | 10 years | In-house | -- | San Francisco, CA | 16h ago |
| $192,000 | 10 years | In-house | 10,000+ | San Diego, CA | 1d ago |
| $130,000 | 8 years | In-house | 10,000+ | United States | 1d ago |
| $158,000 | 2 years | In-house | 1-10 | San Francisco, CA | 2d ago |
| $177,000 | 10 years | In-house | 501-1,000 | New York City, NY | 3d ago |
| $196,000 | 3 years | In-house | 51-200 | United States | 3d ago |
| $203,000 | 10 years | In-house | 10,000+ | United States | 3d ago |
| $198,000 | 15 years | In-house | 1,001-5,000 | United States | 3d ago |
| $172,000 | 8 years | In-house | 51-200 | New York City, NY | 3d ago |
| $179,000 | 2 years | In-house | 11-50 | San Francisco, CA | 3d ago |
Showing 1-10 of 350 salaries
1 / 35
How does pay grow with experience?
Do in-house or agency roles pay more?
In-house
+62% more$170,000
$123K to $221KBased on 340 submissions
Agency
$105,000
$95K to $140KBased on 9 submissions
Does remote, hybrid, or on-site work pay more?
Remote
$155,000
Median total payBased on 92 submissions
Hybrid
$155,000
Median total payBased on 95 submissions
On-site
+13% more$175,000
Median total payBased on 143 submissions
Where does this role pay the most?
| Location | |||
|---|---|---|---|
Oakland | $316,000 | — | 1 submission |
Westlake | $310,000 | — | 1 submission |
Santa Clara | $289,500 | $213K to $345K | 6 submissions |
City | $132,000 | — | 12 submissions |
City | $144,000 | — | 15 submissions |
City | $156,000 | — | 18 submissions |
City | $168,000 | $237K to $299K | 21 submissions |
City | $180,000 | — | 12 submissions |
City | $132,000 | — | 15 submissions |
City | $144,000 | $231K to $309K | 18 submissions |
Showing 1-10 of 88 cities
1 / 9
Recent GTM jobs
Senior Manager, GTM Strategy & Process Optimization
ServiceNow
San Diego, CA (Remote)
$140K/yr - $245K/yrIn-house
1 day ago
Sr. Marketing Manager GTM
Omnicell
Pittsburgh, PA (Remote)
$140K/yr - $150K/yrIn-house
1 day ago
Marketing Manager I, Global Go-To-Market
Uber
New York City, NY (Hybrid)
$132K/yr - $147K/yrIn-house
1 day ago
Splunk Product Manager - GTM (remote)
Cisco
Seattle, WA (Remote)
$137K/yr - $259K/yrIn-house
1 day ago
GTM Manager
Austin, TX (Unknown)
Full-timeMid level
2 days ago
People also look at
| Job Title | Total Pay | Range | Submissions |
|---|---|---|---|
| $88,000 | $68,000 to $125,000 | 11,034 submissions | |
| $93,000 | $70,000 to $138,000 | 4,058 submissions | |
| $78,000 | $64,000 to $100,000 | 2,753 submissions | |
| $120,000 | $85,000 to $168,750 | 2,422 submissions | |
| $85,000 | $69,750 to $113,000 | 2,356 submissions | |
| $160,000 | $118,000 to $195,000 | 2,256 submissions |
