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Marketing jobs

9,482 marketing jobs

2 weeks ago

Director, HCP Marketing - Medical Education and KOL Strategy, Alzheimer’s Disease Psychosis

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All marketing roles in the US for director/executive marketers

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All marketing roles in the US for director/executive marketers

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9,482 jobs

Director, HCP Marketing - Medical Education and KOL Strategy, Alzheimer’s Disease Psychosis

Bristol Myers Squibb

Princeton, NJ (Hybrid)

$197K/yr - $239K/yrIn-houseFull-timeDirector/executive8+ years exp.

2 weeks ago

VP, Industry Solutions Marketing

Blue Yonder

Dallas, TX (Remote)

$193K/yr - $276K/yrIn-houseFull-timeDirector/executive8+ years exp.

2 weeks ago

Director, Audience & Content Strategy, Filene

TruStage

Denver, CO (Hybrid)

$104K/yr - $156K/yrIn-houseFull-timeDirector/executive7+ years exp.

2 weeks ago

Director, Paid Media Planning (All U.S. Offices)

Global Prairie

Kansas City, MO (Hybrid)

$110K/yr - $145K/yrAgencyFull-timeDirector/executive7+ years exp.

2 weeks ago

Director, Paid Social

Tinuiti

USA (Remote)

$130K/yr - $145K/yrAgencyFull-timeDirector/executive

2 weeks ago

Director, Onivyde Omnichannel and Patient Marketing

Ipsen

Cambridge, MA (On-site)

$191K/yr - $280K/yrIn-houseFull-timeDirector/executive15+ years exp.

2 weeks ago

Global Marketing Director- Repatha - United States Remote

Amgen

Thousand Oaks, CA (Remote)

$196K/yr - $265K/yrIn-houseFull-timeDirector/executive

2 weeks ago

Director, Head of Creative

Amazon

Culver City, CA (On-site)

$185K/yr - $275K/yrIn-houseFull-timeDirector/executive

2 weeks ago

Marketing Director

Oasis Turf & Hardscape

USA (Remote)

$80K/yr - $100K/yrIn-houseFull-timeDirector/executive3+ years exp.

2 weeks ago

Director, Marketing & Communication Services

Smithbucklin

District of Columbia, USA (Hybrid)

$125K/yr - $140K/yrIn-houseFull-timeDirector/executive15+ years exp.

2 weeks ago

Director, Digital Activation

Omnicom Media

New York City, NY (Hybrid)

$140K/yr - $180K/yrAgencyFull-timeDirector/executive10+ years exp.

2 weeks ago

VP, Creative Director, Copy

Omnicom Precision Marketing

New York City, NY (Hybrid)

$190K/yr - $230K/yrIn-houseFull-timeDirector/executive

2 weeks ago

Director, Market Access Strategy

GSW, powered by Syneos Health

USA (On-site)

$120K/yr - $150K/yrAgencyFull-timeDirector/executive5+ years exp.

2 weeks ago

Director of Performance Marketing

High Scale

Los Angeles, CA (On-site)

$80K/yr - $100K/yrAgencyFull-timeDirector/executive7+ years exp.

2 weeks ago

Director of Creative Strategy

High Scale

Los Angeles, CA (On-site)

$80K/yr - $100K/yrAgencyFull-timeDirector/executive7+ years exp.

2 weeks ago

Director of Brand Marketing

High Scale

Los Angeles, CA (On-site)

$80K/yr - $100K/yrAgencyFull-timeDirector/executive7+ years exp.

2 weeks ago

Director, Product Marketing - DSP.

InMobi Advertising

New York City, NY (On-site)

$207K/yr - $275K/yrAgencyFull-timeDirector/executive

2 weeks ago

Director, Field & Partner Marketing

The Redesign Group

USA (Remote)

$120K/yr - $155K/yrIn-houseSalaried-FtDirector/executive8+ years exp.

2 weeks ago

Director, Measurement Intelligence & Analytics, Publicis Sports

Publicis Media

New York City, NY (On-site)

$121K/yr - $194K/yrAgencyFull-timeDirector/executive

2 weeks ago

Director, Strategy & Analytics

Publicis Media

New York City, NY (Remote)

$110K/yr - $160K/yrAgencyFull-timeDirector/executive8+ years exp.

2 weeks ago

Bristol Myers Squibb

Director, HCP Marketing - Medical Education and KOL Strategy, Alzheimer’s Disease Psychosis

Princeton, NJ (Hybrid)

$197K/yr – $239K/yrDirector/Executive8+ years expFull time

Posted 2 weeks ago

Job Summary

Own and execute the US KOL engagement, congress strategy, and medical education programs for ADP, collaborating with Medical Affairs and cross-functional teams to shape brand strategy and maintain compliant, high-impact external engagements.

Lead KOL strategy and governance
Drive congress planning and execution across neurology, psychiatry, geriatrics, and LTC
Oversee medical education programs and material development

Job Description

Responsibilities

KOL Engagement Strategy & Execution
- Develop and own the annual U.S. KOL engagement plan for ADP, including identification and tiered prioritization of thought leaders across the multi-specialty HCP landscape (psychiatrists, neurologists, geriatricians, geriatric psychiatrists, PCPs, NPs/PAs, and LTC medical directors)
- Build and manage trusted, long-term relationships with priority KOLs and emerging thought leaders, positioning BMS as a credible, science-forward partner in a new disease area for the company
- Partner closely with Medical Affairs (MSL team and Medical Directors) to ensure commercial and medical KOL engagement is coordinated, clearly delineated, compliant, and mutually reinforcing — maximizing the collective impact of BMS's external scientific engagement
- Plan and execute commercial KOL programs, including advisory boards, promotional speaker development, and peer-to-peer educational events — ensuring timely insight capture and actionable readouts that inform brand strategy and planning
- Develop and maintain a KOL governance model, including goal-setting, tracking, and performance evaluation for KOL engagement activities
Congress Planning & Execution
- Own the end-to-end U.S. commercial congress strategy and execution for ADP, across pre-launch and post-launch timeframes and across priority medical congresses in neurology, psychiatry, geriatrics, LTC, and related fields (e.g., ADPD, IPA, AAIC, GAPNA, ASCP, GSA, ADCD, CTAD)
- Define and execute BMS's commercial presence, messaging objectives, booth strategy, and HCP engagement activations at priority congresses, aligned to brand market shaping goals and the evolving ADP scientific platform
- Partner with Medical Affairs colleagues on symposia, CME programming, and scientific presentations to ensure commercial and medical objectives are integrated and mutually reinforcing at key congresses

Requirements

BA/BS required
life sciences degree or equivalent desirable
Minimum 8 years of progressive pharmaceutical and/or biopharmaceutical commercial experience, including demonstrated experience in professional promotion, KOL engagement, medical education, and/or congress strategy preferred
Proven track record of developing and executing KOL engagement plans, speaker bureau programs, peer-to-peer educational initiatives, and congress strategy in a specialty pharmaceutical or complex disease area context preferred
Experience leading or co-leading thought leader programs including advisory boards, speaker training, and HCP engagement forums; demonstrated ability to build meaningful, trusted external relationships with KOLs and influencers preferred
Success with launching a brand or major indications preferred
Demonstrated success in the evaluation of launch barriers and accelerators; and implementation of new initiatives, plan modifications and capturing new opportunities
Functional experience within neuroscience, psychiatry, geriatrics, or Alzheimer's disease strongly preferred
Strong understanding of the promotional review process, and the legal, regulatory, and compliance requirements governing HCP engagement, speaker programs, congress activities, and pre-approval market shaping activities
Strong organizational skills and attention to detail; ability to manage multiple programs and workstreams simultaneously with a high standard of executional quality

Preferred

MBA or graduate degree preferred

Bristol Myers Squibb

3.7 Glassdoor

At Bristol Myers Squibb, we work every day to transform patients’ lives through science. That work inspires some of the most interesting, meaningful, and life-changing careers you’ll experience. Join us and pursue innovative ideas alongside some of the brightest minds in biopharma, collaborating with a team rich in diversity of experiences, and perspectives. We have built a sustainable pipeline of potential therapies and are leveraging translational medicine and data analytics to understand how we can deliver the right medicine to the right patient, at the right time, to achieve the best outcome.Whether in a scientific, business or supporting function, a career at BMS means you’ll be inspired every day to grow and thrive through opportunities that are uncommon in scale and scope. Here, you’ll be on the cutting edge of powerful innovation in oncology, hematology, immunology, cardiovascular disease, and fibrosis, with colleagues united in the mission to help patients.Through the Bristol Myers Squibb Foundation, we also promote health equity and seek to improve health outcomes of populations disproportionately affected by serious diseases and conditions. Our mission is to give new hope to help patients prevail over serious disease – it drives everything we do.Review our Social Media Community Guidelines at: https://www.bms.com/social-media-community-guidelines.html

Lawrence, New Jersey, USA

38K employees (1,574 in marketing)

www.bms.com

69% recommend to a friend

70% CEO approval

Salaries

Posted range

$197K/yr – $239K/yr

Taken straight from the job posting.

See all Bristol Myers Squibb salaries

Marketing Team

Marketing Team Size

1,254 (3% of company)

Median Career Experience

19 years

Median Tenure

6.3 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

RoseMary Costa-Lopes

Director, Talent Acquisition Marketing Strategy and Delivery

At the company for 6 years 4 months

Amanda Mioli

Senior Manager, Content Strategist & Recruitment Marketing

At the company for 1 year 1 month

Marketing Leadership

Filip Odqvist

Vice President CELMoDs, US Oncology Marketing

At the company for 13 years 5 months

Patricia Yap

Vice President of Marketing - SOTYKTU

At the company for 25 years 9 months

Patricia Russo

Vice President US Marketing, Neuroscience

At the company for 3 years 1 month

Lori Kaplan

Vice President Marketing & Launch Excellence

At the company for 39 years 10 months

Funding

Total Funding

$29.3B

Last Raise

$5.7B

Post IPO Debt, 4 months ago

Funding History

Nov 2025
Post IPO Debt • $5.7B
Feb 2024
Post IPO Debt • $13B
Oct 2023
Post IPO Debt • $4.5B

Traffic Signals

Monthly Visitors

966.3K

Monthly Google Ads Budget

$2.4K

Traffic Source Mix

38.1%

Direct

48.6%

Referral

Social

3.3%

Paid

Headcount Trend

Current headcount: ~38.3K

Recent News

Bristol Myers Squibb CEO Chris Boerner says company culture was the missing piece of his ‘patent cliff’ plan

Dec 5, 2025 • Fortune

Bristol Myers Squibb’s Breyanzi Approved by the U.S. FDA as the First and Only CAR T Cell Therapy for Adults with Relapsed or Refractory Marginal Zone Lymphoma (MZL)

Dec 5, 2025 • Bristol Myers Squibb

A delayed clinical trial actually boosted Bristol Myers Squibb’s stock. Here’s why.

Dec 3, 2025 • MarketWatch

Links

www.bms.com

X (Twitter)

Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.

Responsibilities

KOL Engagement Strategy & Execution
- Develop and own the annual U.S. KOL engagement plan for ADP, including identification and tiered prioritization of thought leaders across the multi-specialty HCP landscape (psychiatrists, neurologists, geriatricians, geriatric psychiatrists, PCPs, NPs/PAs, and LTC medical directors)
- Build and manage trusted, long-term relationships with priority KOLs and emerging thought leaders, positioning BMS as a credible, science-forward partner in a new disease area for the company
- Partner closely with Medical Affairs (MSL team and Medical Directors) to ensure commercial and medical KOL engagement is coordinated, clearly delineated, compliant, and mutually reinforcing — maximizing the collective impact of BMS's external scientific engagement
- Plan and execute commercial KOL programs, including advisory boards, promotional speaker development, and peer-to-peer educational events — ensuring timely insight capture and actionable readouts that inform brand strategy and planning
- Develop and maintain a KOL governance model, including goal-setting, tracking, and performance evaluation for KOL engagement activities
Congress Planning & Execution
- Own the end-to-end U.S. commercial congress strategy and execution for ADP, across pre-launch and post-launch timeframes and across priority medical congresses in neurology, psychiatry, geriatrics, LTC, and related fields (e.g., ADPD, IPA, AAIC, GAPNA, ASCP, GSA, ADCD, CTAD)
- Define and execute BMS's commercial presence, messaging objectives, booth strategy, and HCP engagement activations at priority congresses, aligned to brand market shaping goals and the evolving ADP scientific platform
- Partner with Medical Affairs colleagues on symposia, CME programming, and scientific presentations to ensure commercial and medical objectives are integrated and mutually reinforcing at key congresses

Requirements

BA/BS required
life sciences degree or equivalent desirable
Minimum 8 years of progressive pharmaceutical and/or biopharmaceutical commercial experience, including demonstrated experience in professional promotion, KOL engagement, medical education, and/or congress strategy preferred
Proven track record of developing and executing KOL engagement plans, speaker bureau programs, peer-to-peer educational initiatives, and congress strategy in a specialty pharmaceutical or complex disease area context preferred
Experience leading or co-leading thought leader programs including advisory boards, speaker training, and HCP engagement forums; demonstrated ability to build meaningful, trusted external relationships with KOLs and influencers preferred
Success with launching a brand or major indications preferred
Demonstrated success in the evaluation of launch barriers and accelerators; and implementation of new initiatives, plan modifications and capturing new opportunities
Functional experience within neuroscience, psychiatry, geriatrics, or Alzheimer's disease strongly preferred
Strong understanding of the promotional review process, and the legal, regulatory, and compliance requirements governing HCP engagement, speaker programs, congress activities, and pre-approval market shaping activities
Strong organizational skills and attention to detail; ability to manage multiple programs and workstreams simultaneously with a high standard of executional quality

Preferred

MBA or graduate degree preferred