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Marketing jobs

34,829 marketing jobs

2 weeks ago

Senior Brand Manager, Product Launch and Patient Support Programs

Abbott

Alameda, CA (On-site)Full time$131K/yr – $261K/yr

2 weeks ago

Founding Content Lead

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2 weeks ago

Sr Brand Designer - Krak

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Principal Demand Generation Lead

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2 weeks ago

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2 weeks ago

Marketing Enablement Lead- Marketing Audience Activation

PNC

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2 weeks ago

Retail Media Team Lead

Henkel

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2 weeks ago

Regional Marketing Leader

Risk Strategies

USA (Remote)Full time$90K/yr – $110K/yr

All marketing roles in the US for senior level marketers

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All marketing roles in the US for senior level marketers

Get alerts for this search

10,000+ jobs

Senior Brand Manager, Product Launch and Patient Support Programs

Abbott

Alameda, CA (On-site)

$131K/yr - $261K/yrIn-houseFull-timeSenior level4+ years exp.

2 weeks ago

Founding Content Lead

OffDeal

New York City, NY (On-site)

$200K/yr - $232K/yrIn-houseFull-timeSenior level3+ years exp.

2 weeks ago

Senior product marketing manager

WRITER

San Francisco, CA (Hybrid)

$122K/yr - $205K/yrIn-houseFull-timeSenior level6+ years exp.

2 weeks ago

Brand Experience Manager – Purell Consumer Accelerator

The Clorox Company

Oakland, CA (Hybrid)

$109K/yr - $259K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Associate Director, Integrated Investment

Horizon Media

New York City, NY (Hybrid)

$105K/yr - $135K/yrAgencyFull-timeSenior level5+ years exp.

2 weeks ago

Senior Manager, Lifecycle Marketing - CONNECT

AVEVA

San Leandro, CA (Hybrid)

$125K/yr - $208K/yrIn-houseFull-timeSenior level8+ years exp.

2 weeks ago

SEO/GEO Team Lead

Siege Media

Austin, TX (Remote)

$80K/yr - $95K/yrAgencyFull-timeSenior level5+ years exp.

2 weeks ago

Principal Growth Marketing Manager

Redpanda Data

USA (Remote)

$161K/yr - $189K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Senior Analyst, Search Engine Marketing

Horizon Media

New York City, NY (Hybrid)

$66K/yr - $85K/yrAgencyFull-timeSenior level1+ years exp.

2 weeks ago

Senior Brand Manager, My Freestyle US App and Customer Experience

Abbott

Alameda, CA (On-site)

$131K/yr - $261K/yrIn-houseFull-timeSenior level4+ years exp.

2 weeks ago

Senior Product Marketing Manager

Coder

USA (Remote)

$131K/yr - $201K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Technical Product Marketing Manager

Pinecone

New York City, NY (On-site)

$126K/yr - $145K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Product Marketing - Senior Strategist (Institutional)

MFS Investment Management

Boston, MA (Hybrid)

$123K/yr - $178K/yrIn-houseFull-timeSenior level8+ years exp.

2 weeks ago

Founding Demand Generation Lead

Clasp

USA (Remote)

$150K/yr - $180K/yrIn-houseFull-timeSenior level

2 weeks ago

Sr Brand Designer - Krak

Kraken

USA (Remote)

$110K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Principal Demand Generation Lead

Clasp

USA (Remote)

$150K/yr - $180K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Senior Performance Marketing Manager

Scholastic

New York City, NY (On-site)

$95K/yr - $105K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Marketing Enablement Lead- Marketing Audience Activation

PNC

Charlotte, NC (On-site)

$91K/yr - $186K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Retail Media Team Lead

Henkel

Stamford, CT (Hybrid)

$150K/yr - $180K/yrIn-houseFull-timeSenior level

2 weeks ago

Regional Marketing Leader

Risk Strategies

USA (Remote)

$90K/yr - $110K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Abbott

Senior Brand Manager, Product Launch and Patient Support Programs

Alameda, CA (On-site)

$131K/yr – $261K/yrSenior Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Own go-to-market strategy and commercialization for Libre patient support programs, aligning across CRM, analytics, HCP, and sales; drive activation, tracking, and patient adoption to continuously improve experience.

Job Description

Responsibilities

Lead go-to-market strategy, positioning, and value proposition for Libre patient support programs and integrate across CRM, analytics, HCP, and sales force teams
Develop tools, resources, and activation plans; drive alignment across CRM, analytics, HCP, and sales force teams
Develop and enhance performance tracking and reporting; drive and monitor patient adoption, engagement, and retention; translate insights into clear action plans that continuously improve patient experience
Own commercialization of product launches and digital updates within US CRM Program; manage product lifecycle transitions and enhancements; ensure cross-functional collaboration and enrollment
Manage budgets and resources; lead agencies and external partners

Requirements

Bachelors Degree with at least 4-6 years of experience in in multichannel CRM or MBA with 1-3 years of related experience
Experience working with field teams and HCPs
Proven experience leading patient support programs / product launches
Strong strategic and execution skills
Strong stakeholder management

Preferred

Healthcare or regulated industry experience
Experience managing agencies
Familiarity with digital health ecosystems

Benefits

Career development with an international company where you can grow the career you dream of.
Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
An excellent retirement savings plan with a high employer contribution.
Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.
A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.

Abbott

3.8 Glassdoor

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and www.facebook.com/AbbottCareers, on Instagram @AbbottGlobal, and on X @AbbottNews.We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.Terms of Use: https://www.abbott.com/social-media-terms-of-use.htm

Founded in 1940

North Chicago, Illinois, USA

161K employees (6,303 in marketing)

www.abbott.com

71% recommend to a friend

81% CEO approval