Global Product Lead, YouTube Ads GTM Monetization and Pricing

Chicago, IL (Unknown)

$152K/yr – $221K/yrSenior Level6+ years expFull time

Posted 3 days ago

Job Summary

You will own the end-to-end monetization framework for YouTube ads, shaping pricing, bidding, and go-to-market for new ad capabilities while aligning product, engineering, and sales teams to drive marketplace health and revenue growth.

Job Description

Responsibilities

  • Design, model, and operationalize global pricing strategies, rate cards, and monetization frameworks across YouTube ad surfaces, balancing inventory yield, advertiser demand, creator payouts, and long-term revenue growth.
  • Partner upstream with Product Management and Engineering to define product requirements, feature specifications, and roadmap prioritization for bidding capabilities, ad serving and inventory mechanics, price tooling, and new format structures.
  • Optimize marketplace health, auction dynamics, budget utilization, and inventory yield across surfaces to drive advertiser ROI and commercial efficiency.
  • Drive commercialization strategy and global go-to-market execution for new ad serving capabilities, bidding features, pricing frameworks, and tooling; establish clear positioning, packaging, commercial guidelines, and seller enablement to ensure rapid market adoption.
  • Lead cross-functional alignment across Product Management, Engineering, YouTube Organic, GTM, and Sales Leadership, formulating data-backed strategic narratives to secure executive sign-off on major monetization policies and roadmaps.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in advertising, marketing technology, management consulting, or product management.
  • 2 years of experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
  • 2 years of experience developing business strategies or managing cross-functional initiatives.

Preferred

  • Advanced degree (eg., MBA or Master's in Science).
  • Experience influencing executive leaders through judgment and data.
  • Ability to drive impact in a fast-paced environment.
  • Excellent strategic thinking and problem-solving skills, with the ability to lead complex operational and strategic initiatives.
  • Excellent written and verbal communication skills in both practitioner and executive-level contexts.
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Youtube

4.4 Glassdoor

YouTube is a team-oriented, creative workplace where every single employee has a voice in the choices we make and the features we implement. We work together in small teams to design, develop, and roll out key features and products in very short time frames. Which means something you write today could be seen by millions of viewers tomorrow. And even though we’re a part of Google and enjoy all of the corporate perks, it still feels like you’re working at a startup.YouTube is headquartered in San Bruno, California, 12 miles south of San Francisco. We also have many job openings in Mountain View, and across the globe

Founded in 2014
San Bruno, California, USA
140K employees (97,278 in marketing)
88% recommend to a friend
89% CEO approval

Salaries

Posted range

$152K/yr – $221K/yr

Taken straight from the job posting.

See all Youtube salaries

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