Marketing Campaign Specialist

Responsibilities

• Create marketing campaign codes and manage lead uploads using Salesforce and Marketo
• Process marketing ticket creation & tracking through completion via ZenDesk
• Work with the client’s Marketing Operations team for list upload and reporting requests
• Manage monthly & weekly webinar event series
• Manage marketing program logistics such as opening and monitoring POs, shipping, preparing and executing contracts, sourcing custom promotional materials/giveaways, etc.
• Undertake individual tasks of a marketing plan as assigned by the client
• Support Sr. Marketing Managers with special project requests
• Track data and prepare reports on the effectiveness of events and activities
• Evaluate short and long-term campaign ROI
• Work with AP and Finance teams to create/submit purchase order requests, set up new vendors in the payment system

Requirements

• Experience using Google Workspace, Salesforce, Marketo and ZenDesk
• Experience planning and managing Virtual Webinars, Marketing Campaigns, Email Programs, and various forms of marketing content
• You are detail-oriented and organized, have strong analytical and problem-solving skills along with a proactive, “get it done” personality that’s easy to work with
• Proven ability to work well with all levels of management and peers
• Ability to coordinate several projects simultaneously
• Experience working in a fast-paced, teamwork-oriented environment
• Strong interpersonal skills and a high degree of responsibility, initiative, and professionalism. Able to work both independently and in a team-oriented, collaborative environment
• Experience leveraging AI tools and a strong understanding of AI technologies and their business applications.
• Flexibility to collaborate regularly with regional time zones
• Bachelor's degree from an accredited institution or equivalent experience

Preferred

• Experience leveraging AI tools and a strong understanding of AI technologies and their business applications.
• Flexibility to collaborate regularly with regional time zones

Benefits

• Competitive compensation commensurate with experience
• Full Healthcare Package including medical, dental, and vision insurance, long-term disability insurance, life and AD&D insurance
• Flexible paid time off
• Paid holidays
• 401k & Company Match
• Learning & Development Stipend
• Employee Referral Bonus