Campaign Operations Specialist

Responsibilities

• Use marketing automation to deploy targeted, timely campaigns that reach customers at the right moment
• Build and maintain nurture tracks that move prospects and customers toward trial, adoption, and expansion
• Execute ABM and multi-channel programs for target accounts, working from clear campaign briefs
• Set up real-time triggered campaigns that respond to customer behavior and product activity
• Use marketing, sales, and product data to segment audiences and personalize sends
• Work within the marketing data environment so every campaign runs on accurate, current data
• Flag and help resolve Salesforce and Marketo sync issues before they reach customers
• Use AI and MCP connections to speed up campaign builds, testing, and data checks

Requirements

• Proven experience in building nurture, ABM, and triggered programs in Marketo
• Working knowledge of Salesforce data structures and how they sync to Marketo
• Proven experience in using marketing, sales, or product data to segment audiences and personalize campaigns
• AI fluency, including using MCP connections to work with Marketo and other data sources
• Recognized as a structured thinker who stays highly organized across many campaigns
• Recognized as a careful builder who tests thoroughly and protects data accuracy

Preferred

• Experience working with a customer data platform (CDP)
• Experience utilizing deliverability tools to ensure optimal message reach and quality

Benefits

• The leader in secure access
• High-growth, collaborative environment with inclusive teams
• Remote-first culture
• Competitive compensation
• Flexible Paid Time Off policies , including but not limited to: Quarterly Self-Care Days (4 extra paid days off annually) and Volunteer Days
• Parental leave
• Comprehensive health coverage , including dependents
• Home office setup support
• LastPass Families free account for up to 5 members
• Continuous learning and development opportunities , including an annual learning stipend to invest in your growth