Blue Shield of California logo

Blue Shield of California

Brand

Company overview

Blue Shield of California strives to create a healthcare system worthy of its family and friends that is sustainably affordable. The health plan is a tax paying, nonprofit, independent member of the Blue Shield Association with nearly 6 million members, over 7,500 employees and more than $25 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $60 million to Blue Shield of California Foundation in the last three years to have an impact on California communities. For more news about Blue Shield of California, please visit news.blueshieldca.com.
Founded in 1939
Oakland, California, USA
7.9K employees (335 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

24 open now

Headcount trend

Company growth over the last 12 months

Headcount +1.8% year over year

Audience

Monthly website visitors
1.9M
Month over month+4.8%
Quarter over quarter+4.6%
Top sourceDirect (64.6%)
Ad budget per month$1.7M
Average search rank53.2
Traffic source mix
Direct
64.6%
Search
27.7%
Referral
6.9%
Paid referral
0.5%
Social
0.2%

LinkedIn followers

Follower count and growth

Total followers

101K

12-mo growth

+28826.9%

Monthly growth

+0.7%

News

Links