Media Planning Salaries in United States

Based on 1,095 verified submissionsLast updated Sep 12, 2026

What does a Media Planning earn in United States?

The median total compensation for a Media Planning in United States is $91,000, based on 1,095 verified salary submissions. Most Media Planning pay falls between $72,000 and $125,000, and the top 10% earn $172,000 or more.

Top
$172K/yr
90th Percentile
High
$125K/yr
75th Percentile
Median
$91K/yr
50th Percentile
Low
$72K/yr
25th Percentile

How we calculate this: we combine pay data from three sources, job postings, salaries self-reported by marketers, and pay verified by recruiters. Figures include base salary, bonus, and equity, and we update them as new data comes in, most recently on Sep 12, 2026.

Which companies pay the most?

Company
Meta
Meta
In-house
$183,000$183K to $297K3 submissions
$170,000$98K to $185K5 submissions
$163,000$162K to $211K4 submissions
$132,000$96K to $214K12 submissions
$144,000$108K to $226K15 submissions
$156,000$120K to $238K18 submissions
$168,000$132K to $250K21 submissions
$180,000$144K to $262K12 submissions
$132,000$96K to $214K15 submissions
$144,000$108K to $226K18 submissions
Showing 1-10 of 86 companies
1 / 9

Recent submissions

Role TypeSizeLocation
$83,0003 yearsAgency501-1,000United States2d ago
$75,0004 yearsIn-house--Northbrook, IL2d ago
$70,0002 yearsAgency10,000+New York City, NY3d ago
$158,0007 yearsAgency51-200Chicago, IL3d ago
$177,00015 yearsAgency501-1,000New York City, NY3d ago
$196,0003 yearsAgency5,001-10,000New York City, NY3d ago
$203,0004 yearsIn-house1-10Indiana, PA4d ago
$198,0003 yearsIn-house1,001-5,000California, MO4d ago
$172,0008 yearsAgency201-500District of Columbia4d ago
$179,0005 yearsAgency51-200San Francisco, CA5d ago
Showing 1-10 of 1095 salaries
1 / 110

How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
+7% more
$95,000
$73K to $140KBased on 389 submissions
Agency
$89,000
$71K to $123KBased on 705 submissions

Does remote, hybrid, or on-site work pay more?

Remote
$84,000
Median total payBased on 138 submissions
Hybrid
+13% more
$95,000
Median total payBased on 524 submissions
On-site
+7% more
$90,000
Median total payBased on 377 submissions

Where does this role pay the most?

Location
Corona
$249,0001 submission
Richmond
$205,0001 submission
West Hollywood
$199,000$174K to $239K2 submissions
City
$132,00012 submissions
City
$144,000$185K to $236K15 submissions
City
$156,00018 submissions
City
$168,00021 submissions
City
$180,000$183K to $297K12 submissions
City
$132,00015 submissions
City
$144,00018 submissions
Showing 1-10 of 100 cities
1 / 10

People also look at

Job TitleTotal PayRangeSubmissions
$92,000$74,000 to $120,0002,056 submissions
$88,000$72,000 to $110,0001,015 submissions
$90,000$75,000 to $112,000964 submissions
$105,000$84,000 to $148,250444 submissions
$125,000$98,000 to $160,00037 submissions

Common questions about Media Planning pay