Retail Media Salaries in the US

Based on 492 salariesLast updated Oct 30, 2026

What does a Retail Media earn in United States?

The median pay for a Retail Media in United States is $105,000, based on 492 salaries. Most Retail Media pay falls between $84,000 and $149,250, and the top 10% earn $188,000 or more.

Top
$188K/yr
90th Percentile
High
$149K/yr
75th Percentile
Median
$105K/yr
50th Percentile
Low
$84K/yr
25th Percentile

How we calculate this: most figures come from the pay ranges in marketing job ads, plus salaries marketers shared with us. Job ads usually show base pay only, so bonus and equity appear mainly in shared salaries. We update the numbers as new data comes in, most recently on Oct 30, 2026.

Which companies pay the most?

Company
Kepler Group
In-house
$188,000$143K to $244K8 submissions
Walmart
Walmart
In-house
$184,500$162K to $314K4 submissions
$176,000$153K to $176K4 submissions
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Recent submissions

Role TypeSizeLocation
$130,0007 yearsAgency1,001-5,000New York City2d ago
$115,0005 yearsIn-house1,001-5,000Chicago3d ago
$115,0005 yearsIn-house1,001-5,000New York City3d ago
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How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
+11% more
$110,000
$86K to $155KBased on 280 submissions
Agency
$99,000
$83K to $140KBased on 209 submissions

Does remote, hybrid, or on-site work pay more?

Remote
$96,500
Median total payBased on 80 submissions
Hybrid
+9% more
$105,000
Median total payBased on 198 submissions
On-site
+11% more
$107,500
Median total payBased on 180 submissions

Where does this role pay the most?

Location
San Francisco
$266,000$118K to $303K7 submissions
Philadelphia
$188,000$134K to $208K3 submissions
Plano
$171,000$131K to $177K3 submissions
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Common questions about Retail Media pay