Strategic Partner Marketing Lead

Responsibilities

• Set the joint story and plan. Build "better together" messaging with Product Marketing, and turn integrations, shared workflows, and partner use cases into launch plans, customer stories, and proof points.
• Run campaigns and events. Lead joint launches, webinars, content, email, paid campaigns, field events, and executive programs. Co-host flagship events with strategic partners and create repeatable events other partners can run themselves autonomously. Manage co-marketing budgets and secure shared commitments.
• Market across partner ecosystems. For technology partners, activate integrations, marketplaces, newsletters, and communities. Equip solution partners (systems integrators) with "marketing-in-a-box" kits to promote Dust-powered services. Reach PE portfolio companies through operating-partner briefings and portfolio events. Build hyperscaler marketplace and co-marketing programs. Partner with Growth on campaigns that support partner acquisition where useful.
• Equip partner sellers. Create one-pagers, talk tracks, email sequences, account-based campaigns, demos, and training that help partner teams bring Dust to customers.
• Build the function and its assets. Own Dust's ecosystem presence across integration pages, directory and marketplace listings; create reusable resources such as a skills library and automated partner-announcement assets; and build the playbook for the 2027 global program relaunch.
• Measure and improve. Set program goals for reach, engagement, qualified leads, and partner-sourced and partner-influenced pipeline. Work with RevOps on CRM and account-mapping attribution, report results quarterly, and shift investment toward what works.

Requirements

• 8–12 years in B2B marketing, including substantial partner, alliance, or ecosystem marketing experience at a high-growth SaaS, technology, or infrastructure company.
• A record of building partner campaigns or programs that contribute to customer demand and pipeline. Experience in one or more ecosystems, such as technology, systems integrators, private equity, or hyperscalers.
• Strong positioning and storytelling skills: you can turn complex integrations and workflows into a clear joint value proposition.
• Hands-on experience across partner campaigns, events, content, email, paid, or enablement, with sound judgment on what to do yourself and where to scale through partners.
• Executive presence and the ability to influence partner marketing leaders, negotiate shared commitments, and align stakeholders up to VP level.
• Comfort with campaign attribution, funnel metrics, budgets, and working from zero in a fast-moving environment.
• Curiosity about AI agents and the ability to explain their practical value to business and technical audiences.

Preferred

• Experience working with strategic technology partners such as Snowflake, Datadog, Crossbeam, or comparable enterprise technology companies.
• Experience with hyperscaler marketplaces, cloud co-marketing funds, or partner marketing tools such as PRM and account mapping.
• Experience marketing through systems integrators, consulting partners, or private equity ecosystems.
• Experience as a first partner marketer at a high-growth company.