Sr. Content Strategist

Responsibilities

• Own the platform’s content strategy, aligning it with program objectives, quarterly OKRs, and the product roadmap.
• Develop and maintain content guidelines, style standards, and editorial workflows that keep content consistent across multiple contributing agency offices.
• Lead a cohesive data and content governance approach, including standard guides, guided authoring steps, and role-based publishing workflows in Drupal.
• Maintain and evolve the site structure, taxonomy, and metadata so users can quickly find the data they need, including consistent naming conventions across data products.
• Partner with developers and web analytics staff to improve search relevance and findability, using data from tools such as Adobe Analytics and Google Search Console.
• Apply open data metadata standards (e.g., DCAT-US) to dataset pages and supporting content.
• Plan and lead content migration from other agency data websites onto the platform, including content inventories, audits, content mapping, and redirect planning.
• Contribute the content, taxonomy, and information architecture approach to the program’s data website consolidation strategy, and guide its execution once approved.
• Ensure every new data page launches with complete supporting documentation, including plain-language descriptions, methodology documents, and data dictionaries.
• Coach data owners across the agency on content standards and review their submissions before public release, supporting at least 10 new data product releases per year.

Requirements

• BA in Communications, English, Information Science, Library Science, Journalism, or a related field.
• At least 10 years of experience in content strategy.
• At least 5 years of experience creating content guidelines and taxonomy planning for public-facing data websites.
• Experience with federal content migration projects.
• Experience working in agile delivery teams, using tools such as Jira and Confluence.
• Strong plain-language writing and editing skills for audiences with very different levels of data fluency.
• Working knowledge of accessibility standards (Section 508/WCAG 2.1 AA) for web content and documents.
• This position requires the ability to obtain and maintain a favorable Public Trust determination in support of a federal government contract.

Preferred

• Experience with federal health programs or health data.
• Experience consolidating multiple websites into a single platform.
• Familiarity with open data metadata standards such as DCAT-US 1.1, and with data dictionaries and methodology documentation.
• Experience authoring and governing content in Drupal.
• Familiarity with the U.S. Web Design System, agency design systems, and the Digital Services Playbook.
• Experience working alongside user researchers, including on studies subject to the Paperwork Reduction Act.
• Master’s degree in a related field.

Benefits

• Flex hours
• 401K with matching incentive
• Parental Leave
• Medical/dental/vision benefits
• Flex Spending Account
• Company provided short-term disability and life insurance
• Commuter benefits
• Paid Time Off (PTO)
• 11 Paid holidays