Senior Marketing Specialist

Responsibilities

• Provide broad support across the marketing team: gain hands-on insight into all marketing functions, from events, social and content to campaigns, demand gen, and operations.
• Collaborate on social media strategy and execution across the Coursedog brand, creating posts, managing scheduling, and ensuring consistent tone and messaging.
• Coordinate blog posting and content research, supporting the content strategy and ensuring timely publication across both brands.
• Assist with building, launching, and managing campaigns and content in our marketing automation platform, learning platform capabilities and best practices along the way.
• Serve as the traffic coordinator for the marketing team: keep content, design, campaign work, and other initiatives moving on schedule, manage deadlines, and ensure clear communication across stakeholders.
• Partner with HR on internal marketing needs, helping promote internal activities, company updates, and marketing team initiatives that build cross-collaboration and a strong sharing culture.
• Support marketing operations: assist in overseeing marketing budget and spend tracking, help maintain marketing systems and processes, and identify opportunities to improve efficiency.
• Use marketing automation tools and data to support campaign execution and reporting—learning how to evaluate and leverage tools that improve team productivity.
• Take on additional tasks and responsibilities as needed, helping wherever the team needs support and identifying opportunities to grow your skills.

Requirements

• 1-3 years of marketing experience, with hands-on exposure to at least two marketing functions (social, content, campaigns, email, demand gen, or operations).
• Strong organizational skills and genuine comfort juggling multiple projects, deadlines, and stakeholders simultaneously without losing quality or momentum.
• Excellent written communication skills, with a sharp eye for tone, detail, and brand voice across social and content channels.
• Go-getter mentality: takes initiative, digs in without being asked twice, moves fast, and thrives helping wherever the team needs support.
• Collaborative mindset: energized by supporting teammates and contributing to shared goals, not just your own work; genuinely enjoys cross-functional partnership.
• Ability to learn new tools and platforms quickly; experience with a marketing automation platform (HubSpot, Marketo, Pardot, or similar) is a plus but not required.
• Strong attention to detail: ability to catch errors, maintain process consistency, and deliver polished work under tight timelines.
• Genuine interest in growing your career in marketing and taking on increasing responsibility over time.
• Not sure if you should apply? Research shows that women and people from underrepresented backgrounds are less likely to apply unless they meet every qualification listed. At Coursedog, we're focused on finding the best person for the role, and that person may come from a non-traditional background. We encourage you to apply even if you don't meet every requirement — our evaluation focuses on your ability to thrive in this role and make an impact.

Preferred

• Marketing automation platform experience (HubSpot, Marketo, Pardot, or similar) is a plus but not required.

Benefits

• Healthcare, Dental & Vision We follow a fixed contribution model to promote equity and transparency. Every employee receives the same annual dollar amount to apply toward medical, dental, and vision coverage. This approach gives you the flexibility to choose the plan that best fits your needs, whether that is a base-level option or more comprehensive coverage.
• Depending on the selected coverage level, the company covers:
• Employee-only coverage: 99% to 65% of monthly premiums
• Employee plus dependents: 77% to 50% of monthly premiums
• We partner with Aetna and Guardian, and offer access to best-in-class wellness and support programs, including:
• Spring Health (mental health support)
• XP Health (vision benefits)
• Carrot Fertility (family planning support)
• One Medical (primary care)
• We also support pre-tax savings through Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).