Marketing Specialist

USA (Remote)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 12 hrs ago

Job Summary

Own and drive proposal development and marketing execution for public and private projects, balancing strategy with visual storytelling. Lead prequalification, lead tracking, collateral production, and database management while mentoring staff and maintaining processes.

  • Own proposal lifecycle from content generation to debrief
  • Coordinate marketing collateral and graphics library maintenance

Job Description

Responsibilities

  • Preparation of proposals in response to RFP requests, qualifications and teaming opportunity materials for both public works and private development projects managing the process from content generation through to debriefing.
  • Leverage a whole-brain approach to marketing—balancing strategic thinking with creative execution—to develop compelling, visually engaging content that resonates with target audiences.
  • Apply graphic design skills/knowledge to elevate visual storytelling and mentor junior staff in design principles, branding consistency and layout best practices.
  • Assist business development/project teams with prequalification and lead tracking efforts.
  • Prepare presentations and assist with interview preparation.
  • Produce marketing and communications collateral including brochures, project profiles, team resumes, etc.
  • Create visually appealing graphics in support of proposal preparation and corporate initiatives, as needed.
  • Maintain efficient marketing processes, record keeping systems and historical information per department standards.
  • Assists in management and integrity of company project and resume database.
  • Contribute to the development and maintenance of graphics library.

Requirements

  • Minimum of two (2) years professional services marketing experience with emphasis and clear understanding of proposal development. (AEC preferred)
  • Associate or bachelor’s degree in marketing, communications, or related field preferred. Commensurate work experience also considered.
  • Proficient in Adobe Creative Suite (InDesign, Illustrator, and Photoshop) and Microsoft Office Suite (Work, Excel, and PowerPoint).
  • Excellent writing, editing and communication skills.
  • Strong organizational and problem-solving skills.
  • Strong graphic design and layout capabilities.
  • Flexibility to work as needed to meet deadlines.

Benefits

  • Medical, dental, vision, life, and disability insurance
  • 401(k) retirement savings plan with company match
  • Paid time off, sick leave, and paid holidays
  • Tuition reimbursement and professional development support
  • Discretionary bonuses and other performance-based incentives
  • Employee Assistance Program (EAP), wellness initiatives, and employee discounts
Bowman Consulting logo

Bowman Consulting

4.2 Glassdoor

Headquartered in Reston, Virginia, Bowman is a national engineering services firm delivering infrastructure solutions to customers who own, develop and maintain the built environment With over 2,300 employees in 100 locations throughout the United States, Bowman provides a variety of planning, engineering, geospatial, construction management, commissioning, environmental consulting, land procurement and other technical services to customers operating in a diverse set of regulated end markets.

Founded in 1995
Reston, Virginia, USA
2K employees (119 in marketing)
75% recommend to a friend
90% CEO approval

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($73K) is in line with the median base salary for Marketing Specialist roles in the United States ($70K).

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 735 salaries.

See all Bowman Consulting salaries

Marketing Team

Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$220M
Last Raise
$70M
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $70M
  • May 2024
    Post IPO Debt • $100M
  • Mar 2024
    Post IPO Equity • $45M

Traffic Signals

Monthly Visitors
34.7K
Monthly Google Ads Budget
$732
Traffic Source Mix
Search
29.3%
Direct
48.1%
Referral
12.4%
Social
9.7%
Paid
0.5%

Headcount Trend

Current headcount: ~2K
Bowman Consulting logo

Marketing Specialist

Bowman Consulting · USA · Remote