Marketing Operations

Responsibilities

• Lead Management & Scoring
• Build lead scoring models using product usage, firmographics, engagement, and buying intent signals.
• Own lead enrichment, segmentation, qualification, and routing in partnership with Sales and RevOps.
• Identify high-intent prospects and accounts, surfacing actionable signals to Sales.
• Lifecycle Marketing & Automation
• Build automated email nurtures across signup, activation, conversion, retention, and expansion.
• Create behavior-triggered campaigns based on product activity and customer segments.
• Continuously optimize workflows to improve engagement and conversion.
• Campaign Operations & Attribution
• Own campaign setup, tracking, and reporting in Salesforce and marketing automation platforms.

Requirements

• 3–6+ years of experience in marketing operations, revenue operations, or growth operations, ideally in B2B SaaS or developer tools.
• Experience building lead scoring, lifecycle nurture programs, segmentation, and automated workflows.
• Familiarity with enrichment and intent tools such as Clay, Apollo, Clearbit, or 6sense.
• Strong analytical skills and experience with attribution, funnel reporting, and pipeline measurement.
• A builder's mindset: comfortable creating systems from scratch, solving ambiguous problems, and moving quickly.
• Experience in product-led growth (PLG), developer tools, or AI infrastructure.
• Familiarity with SQL, APIs, webhooks, and workflow automation tools.
• Experience building product-qualified lead (PQL) models using behavioral and usage data.

Benefits

• Interesting and challenging work
• A lot of learning and growth opportunities
• We offer visa sponsorship and will help you relocate to San Francisco.
• Health, dental, and vision insurance (US)
• Regular team events and offsites