Marketing and Communications Manager

Eagan, MN (Hybrid)

$68K/yr – $72K/yrManagerFull time

Posted 21 hrs ago

Job Summary

Own the organization’s marketing, communications and digital engagement efforts, leading content creation, brand consistency, and multi-channel campaigns across programs, events and member initiatives.

  • Oversee marketing and communications across programs, events, membership and organizational initiatives
  • Coordinate calendars, deadlines and campaigns while maintaining ARRM’s brand voice
  • Develop member communications, newsletters and promotional materials

Job Description

Responsibilities

  • Marketing & Communications · Coordinate and execute ARRM's marketing and communications efforts across programs, events, membership and organizational initiatives. · Maintain an organization-wide communications and marketing calendar to coordinate priorities, deadlines and campaigns. · Write, edit and produce member communications, email campaigns, newsletters, promotional materials and other content. · Work with ARRM staff to turn program information and ideas into clear, engaging and member-focused communications. · Maintain consistency in ARRM's brand, voice and visual identity across communications. · Track marketing and communications performance, including email, website and social media engagement, and use results to help improve future efforts.
  • Digital, Social Media & Content · Manage and update ARRM.org, ensuring content is accurate, current and easy to navigate. · Manage ARRM's social media channels, including developing content, creating graphics, scheduling posts and engaging with ARRM's online community. · Create digital and print graphics and marketing materials using Canva, Adobe Creative Suite or similar design tools. · Develop and maintain a library of photos, graphics, templates and other digital assets. · Support photography, video and other content creation at ARRM events and activities. · Identify creative ways to tell ARRM's story and highlight our members, programs and impact.
  • Events & Education · Develop and execute marketing campaigns for ARRM conferences, workshops, webinars and other educational programs. · Create event materials including promotional graphics, signage, presentations, programs, sponsor materials and attendee communications. · Support event websites, registration communications and mobile event platforms. · Provide onsite communications and marketing support at ARRM conferences and other programs as needed. · Manage sponsor recognition and marketing fulfillment through digital, print and event communications. · Partner with the Member Engagement & Event Manager to ensure event communications and materials support the overall attendee experience.
  • Membership, Engagement & Recognition · Partner with the Member Engagement & Event Manager to develop communications that support member recruitment, onboarding, engagement and retention. · Promote member benefits, resources and opportunities through ARRM's communications channels. · Identify and share member stories, successes and examples that demonstrate the value and impact of ARRM membership. · Support communications and marketing for associate members, sponsors and other ARRM partners. · Serve as staff liaison to ARRM's Awards Committee and coordinate the annual member awards program, including timelines, nominations, committee support and recipient communications. · Develop communications and recognition materials that highlight award recipients and share their stories across ARRM's channels.

Requirements

  • Strong writing, editing and proofreading skills with the ability to communicate clearly and conversationally to different audiences.
  • Demonstrated graphic design and visual communication skills using Canva, Adobe Creative Suite or similar tools.
  • Experience managing websites and digital content.
  • Experience creating and managing organizational social media content.
  • Experience with email marketing platforms and digital campaigns.
  • Strong project management and organizational skills with the ability to manage multiple projects and deadlines.
  • Ability to work independently, take ownership of responsibilities and follow projects through from idea to completion.
  • Strong attention to detail and commitment to producing high-quality work.
  • Comfortable collaborating with a small team where priorities can shift and everyone pitches in.
  • Ability to attend and provide onsite support for ARRM events as needed.

Preferred

  • Preferred Experience: • Experience working for a membership association, nonprofit organization or similar environment. • Experience marketing conferences, educational programs or events. • Experience with association management systems or CRM platforms, such as iMIS. • Experience with Higher Logic or similar email and member engagement platforms. • Photography and/or basic video editing experience. • Familiarity with analytics and using performance data to improve marketing efforts. • Experience in disability services, health and human services or another member-driven industry is helpful, but not required.

Benefits

  • Benefits: * 403(b) * Dental insurance * Health insurance * Paid time off * Vision insurance
ARRM logo

ARRM

4.0 Glassdoor

ARRM is a nonprofit association of more than 200 provider organizations, businesses and advocates dedicated to leading the advancement of home and community-based services supporting people living with disabilities in their pursuit of meaningful lives.

Founded in 1970
Saint Paul, Minnesota, USA
25 employees (4 in marketing)
1% recommend to a friend

Salaries

Posted range

$68K/yr – $72K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$87K/yr

Most pay falls between $69K and $114K. Based on 772 salaries.

See all ARRM salaries

Marketing Team

Marketing Team Size
3 (12% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
37.4%
Direct
28.6%
Referral
8.5%
Social
5.9%
Paid
6.4%

Headcount Trend

Current headcount: ~25
ARRM logo

Marketing and Communications Manager

ARRM · Eagan, MN · Hybrid