Information Officer (Marketing and Communications Specialist)

Responsibilities

• Assist in the writing of press releases as well as assist with specific project communication efforts using AP styling guidelines.
• Reviewing public meeting documentation and materials for correct AP styling and SDDOT brand consistency.
• Assist with responding daily to the traveling public through social media messages, email inquiries, and phone calls.
• Coordinate, create, and produce traditional and digital content for multimedia campaigns and projects for internal and external platforms including social media.
• Create graphics and designs using the adobe suite and Canva.
• Plan, develop, and manage digital content as part of an integrated online/social media communication strategy.
• Assist with coordination of the social media schedule including, but not limited to, daily posts, live streams, networking and advertising.
• Assist with updates to the Departments Internet and Intranet site. Knowledge of Dreamweaver and CMS (Content Management System) is preferred.
• Stays up to date on industry-wide digital best practices to efficiently and effectively guide the DOT's approach to operational efficiency and transparency with customers.
• Proficiently uses professional camera and video equipment and editing software such as Adobe Creative Suite, as well as have knowledge on all aspects of equipment such as microphones and lighting, for on location photo and video shoots.

Requirements

• Knowledge of journalism and mass communication principles and techniques related to editing, writing, designing, and producing information materials;
• strong understanding of AP styling and English usage and types of written communications;
• public speaking techniques;
• graphic design and photo/video editing software using Adobe Creative Suite and Canva;
• website development and maintenance using Dreamweaver and Umbraco;
• web design tools such as WordPress;
• social media principles and methods.

Preferred

• A bachelor’s degree or equivalent work experience in public relations, marketing, journalism, or mass communications is preferred.

Benefits

• Health insurance (low and high deductible plans which include a $0 premium employee-only coverage plan)
• Well-being program
• Employee assistance program
• Dental and Vision
• Health savings account
• Free basic life insurance policy
• Membership in the South Dakota Retirement System with partial state match
• Paid leave (15 vacation days per year)
• Sick leave (14 days per year)
• Paid family leave (12 weeks for birth and adoption of child, equivalent to 40 hours per week)