Digital Marketing Strategist | Client Services

Secaucus, NJ (Hybrid)

$65K/yr – $90K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the multi-channel digital marketing program for agency clients, focusing on strategy, performance optimization, and clear client-facing storytelling across paid social, search, email, and social.

  • Campaign strategy and execution across paid social, search, display, and email to drive lead generation and engagement.
  • Data-driven optimization: translate GA/Ads data into actionable recommendations and share impact with clients.
  • Cross-team collaboration: work with creative, account management, and production to develop concepts, messaging, and briefs.

Job Description

Own the multi-channel digital marketing program for agency clients, focusing on strategy, performance optimization, and clear client-facing storytelling across paid social, search, email, and social.

  • Development and execution of integrated digital marketing strategies across paid social, search, display, email, and organic channels.
  • Plan, launch, monitor, and optimize campaigns with a focus on performance, engagement, and lead generation.
  • Analyze campaign performance using Google Analytics, Meta Ads Manager, Google Ads, and other reporting platforms, translating data into clear, actionable recommendations.
  • Present campaign strategies, performance updates, and marketing recommendations to clients in a polished, professional, and approachable manner.
  • Partner closely with our creative, account management, and production teams to develop campaign concepts, messaging, and creative briefs.
  • Research audiences, market trends, competitors, and emerging digital opportunities to keep campaigns fresh and effective.
  • Coordinate media opportunities, vendor relationships, and advertising placements as needed.
  • Develop marketing proposals, presentations, and strategic recommendations for both new and existing clients.
  • Create and oversee social media content calendars and digital campaigns across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms.
  • Monitor industry trends, emerging platforms, and new technologies to identify opportunities for clients.
New World Group, Inc logo

New World Group, Inc

A full service Printing, Brand Development, Marketing and Advertising company specializing in Entertainment, Sports and Real Estate.New World Group, Inc., headquartered in Secaucus, NJ, was formed in August, 1995 to build a traditional printing and advertising company in the New York City metropolitan area. NWG has expanded its asset base organically through highly targeted capabilities, and through acquisitions of the latest technology available in Luxury Printing and Advertising.NWG has achieved this success by partnering with clients and vendors; by addressing the creative needs of our clients and developing high-impact advertising messages that produce results; and by following a consistent plan to grow by evolving with our clients every need.Since 2010 New World Group has been awarded a strategic promotional license to Marvel's biggest characters including The Avengers, Ironman, Thor and Captain America.New World Group, Inc. has a vast and diverse client base from Warner Bros. Records, SONY, HBO, Capitol Records to Trump International and Applied Development Company Some projects include the W hotel, Bruno Mars and Katy Perry.

Founded in 1995
Secaucus, New Jersey, USA
39 employees (13 in marketing)

Traffic Signals

Monthly Visitors
304
Traffic Source Mix
Search
46.9%
Direct
27.2%
Referral
16.7%
Social
8.2%
Paid
1%

Headcount Trend

Current headcount: ~39

Marketing Team

Marketing Team Size
8 (21% of company)
Median Career Experience
8.5 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
1