Communications Insights & Analytics, Vice President

Irving, TX (Hybrid)

$115K/yr – $172K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Own and lead global measurement, data strategy, and storytelling initiatives to prove impact of communications programs, while driving AI-enabled insights, platform adoption, and cross-functional execution.

  • Design and implement measurement frameworks and data-informed decision processes
  • Lead cross-functional programs and present strategic insights to senior stakeholders

Job Description

Responsibilities

  • Strategic Measurement & Frameworks: Partner with Communications leadership and global teams to design and implement measurement strategies that embed data-informed decision-making and clearly demonstrate program reach, impact, and effectiveness.
  • AI & Technological Innovation: Identify and implement opportunities leveraging AI, automation, and emerging technologies to optimize media monitoring, reporting, analysis, and operational efficiency.
  • Reporting, Dashboards & Data Storytelling: Develop robust reporting strategies and dashboards, translating complex data into clear, compelling narratives and actionable insights for communications teams and leadership.
  • Executive Presentation & Advisory: Prepare and present strategic insights, measurement frameworks, and high-impact recommendations to senior executives and key stakeholders.
  • Vendor Management & Contract Governance: Oversee external vendor relationships end-to-end, managing service level delivery, program performance, contract negotiations, renewals, and ongoing engagement.
  • Platform Adoption & Enablement: Drive the strategic adoption and effective utilization of media intelligence and analytics platforms through comprehensive training, internal engagement, and targeted enablement initiatives.
  • Continuous Improvement & Tool Optimization: Proactively evaluate and enhance the organization's measurement tools, reporting infrastructure, workflows, and overall user experience.
  • Cross-Functional Project Leadership: Lead complex global initiatives through influence, uniting cross-functional teams and external partners across time zones while managing competing priorities to deliver high-quality results.

Requirements

  • Bachelor’s degree in communications, marketing, business, data analytics, or a related field, with 5+ years of relevant experience in communications, media intelligence, measurement and analytics, or digital communications.
  • Measurement & Data Insights: Demonstrated ability to design measurement strategies, translate complex data into strategic insights and actionable recommendations, and tailor findings for diverse audiences.
  • Emerging Technologies & Tool Aptitude: Strong interest in and practical understanding of AI, automation, and emerging technologies in communications; quick ability to master complex systems, with familiarity in media intelligence (e.g., Meltwater, Signal AI, Sprinklr) or data visualization tools (e.g., Tableau) preferred.
  • Leadership & Autonomous Execution: Proven track record of working independently, taking ownership of complex initiatives with limited guidance, operating effectively through ambiguity, and delivering high-quality, results-oriented outcomes in dynamic environments.
  • Executive Communication & Influence: Exceptional written, verbal, and interpersonal communication skills, possessing the tact, maturity, and confidence to present to and influence senior leadership.
  • Project Management & Prioritization: Strong organizational, prioritization, and project management skills, with the agility to balance multiple competing projects simultaneously.
  • Stakeholder Engagement & Global Collaboration: Proven ability to navigate a large, complex organization, build productive cross-functional relationships, and collaborate seamlessly across geographies and time zones.
  • Professional Approach & Mindset: Proactive, resourceful, and solutions-oriented problem solver with a positive can-do attitude, high integrity, and dependability.

Preferred

  • familiarity in media intelligence (e.g., Meltwater, Signal AI, Sprinklr) or data visualization tools (e.g., Tableau) preferred.

Benefits

  • medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs.
  • paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays.
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Citi

3.7 Glassdoor

Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. We have over 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities. We are Citi, the global bank – an institution connecting millions of people across hundreds of countries and cities. For information on Citi’s commitment to privacy, visit on.citi/privacy.

Founded in 1812
New York, New York, US
195K employees (3,957 in marketing)
69% recommend to a friend
70% CEO approval

Salaries

Posted range

$115K/yr – $172K/yr

Taken straight from the job posting.

Marketing Analytics median pay in the United States

$110K/yr

Most pay falls between $86K and $159K. Based on 2,000 salaries.

See all Citi salaries

Funding

Total Funding
$22.3B
Last Raise
$6.5B
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $6.5B
  • Apr 2025
    Post IPO Debt • $2.8B
  • Nov 2024
    Post IPO Debt • $4.3B

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Traffic Source Mix
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22%
Direct
42.9%
Referral
34.4%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~199.4K