Brand Growth Marketing Manager

USA (Remote)

$160K/yr – $210K/yrSenior Level3+ years expFull time

Posted 3 days ago

Job Summary

Own end-to-end talent brand and community growth programs, coordinating campaigns, events, and partnerships to reach priority technical talent.

  • Lead talent brand campaigns across social, events, and partnerships
  • Coordinate content distribution with Talent and Marketing teams
  • Measure impact and optimize talent pipelines with data

Job Description

Responsibilities

  • Execute talent brand campaigns across organic and paid social, events, partnerships, and community channels
  • Partner with the Talent + Marketing teams to adapt and distribute content across the channels and formats most likely to reach priority talent
  • Coordinate TRM’s presence at conferences and events, including speaking submissions, sponsorships, promotional materials, and logistics
  • Build relationships with technical communities, professional networks, universities, and other talent partners
  • Help produce and host community programs, including meetups, panels, and virtual events
  • Manage paid campaigns and sponsorships across LinkedIn, newsletters, and relevant technical communities
  • Track campaign performance, community engagement, and talent pipeline influence; use insights to recommend improvements
  • Identify and test new channels and programs that can expand TRM’s reach with priority talent segments

Requirements

  • 3–6 years of experience in growth marketing, community marketing, employer brand, events, or a related field
  • Experience executing campaigns across social, community, event, or partnership channels
  • Strong project management skills and the ability to manage multiple initiatives from planning through execution
  • Experience supporting events, sponsorships, meetups, or community programs
  • Familiarity with paid social and digital distribution, particularly LinkedIn
  • Strong written communication and an eye for how content should be adapted across different channels
  • Comfortable using data to evaluate performance and improve campaigns
  • High ownership and resourcefulness, with the ability to move quickly in a high-growth environment
  • Experience engaging engineering or technical audiences is a strong plus
  • Experience using AI tools and agents to accelerate workflows while maintaining quality
TRM Labs logo

TRM Labs

4.1 Glassdoor

TRM Labs is a blockchain intelligence company that helps financial institutions, crypto businesses, and government agencies detect and investigate crypto-related financial crime and fraud. Every day, we tackle challenges in data engineering, data science, and threat intelligence to advance our mission to build a safer financial system for billions of people. Attention Job Applicants: Recently, it has come to our attention that certain individuals are masquerading as members of TRM's recruitment and human resources team online. We will never request your personal information outside of the standard recruitment process. Every job offer at TRM is extended only after a formal interview process and we will not require candidates to fulfill any financial obligations as part of the hiring process. If you believe you have been targeted with a fraudulent job offer or encountered any suspicious activity, please send us an email with “Recruitment Fraud” in the subject line to recruiting-fraud@trmlabs.com.

Founded in 2018
San Francisco, California, USA
346 employees (23 in marketing)
69% recommend to a friend
92% CEO approval

Salaries

Posted range

$160K/yr – $210K/yr

Taken straight from the job posting.

See all TRM Labs salaries

Funding

Total Funding
$219.9M
Last Raise
$70M
Series C, 1 months ago

Funding History

  • Feb 2026
    Series C • $70M
  • Nov 2022
    Series B • $70M
  • Apr 2022
    Series B

Traffic Signals

Monthly Visitors
182.6K
Monthly Google Ads Budget
$193
Traffic Source Mix
Search
41%
Direct
43.4%
Referral
10.1%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~356

Recent News

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Brand Growth Marketing Manager

TRM Labs · USA · Remote