Associate Director, Salty GTM Excellence

Responsibilities

• Establish organizational best practices for competing and winning in the salty snacks category.
• Benchmark category and competitive best practices across global markets.
• Develop a clear point of view on how global brands such as Pringles and Cheez-It can drive sustainable growth within their respective categories.
• Create and deploy frameworks, toolkits, and guidelines that support regional teams.
• Assess and define the role of critical Price-Pack Architecture (PPA) opportunities.
• Evaluate pricing dynamics and market nuances across various market archetypes.
• Develop and deploy scalable pricing and portfolio strategies that drive growth and competitiveness.
• Present recommendations and strategic direction to senior leaders and regional stakeholders.
• Accelerate the use of shopper and retail data to inform winning commercial strategies.
• Partner closely with Consumer Insights to translate data into compelling, actionable recommendations.

Requirements

• Bachelor's degree required
• 8+ years of experience in shopper marketing, customer strategy, category management, sales, or related commercial functions
• At least one rotation or direct experience within Sales
• CPG industry experience required
• Proven ability to collaborate, influence, and communicate effectively across all levels of an organization
• Strong strategic thinking, analytical, and stakeholder management capabilities

Preferred

• MBA preferred.
• A concentration in Marketing, Business, or a related field is a plus.
• Global or international business experience preferred.

Benefits

• Benefit from a strong focus on learning and development from day one, including access to Mars University and other growth opportunities.