Create simple, engaging social content and graphics aligned with our brand direction
Write natural, conversational social copy
Publish and cross-promote content across Instagram, Threads, TikTok, Facebook, and other relevant platforms
Proactively identify conversations where our target audience is already active
Engage naturally with NYC women discussing friendship, social activities, meeting new people, events, and community
Interact with potential members and complementary NYC accounts
Participate in relevant conversations without sounding spammy or overly promotional
Help increase awareness of SYRCLE and upcoming events
Test different organic growth strategies and identify what is driving engagement
Help convert social attention into followers, community members, and event attendees

Has personally managed social media accounts and contributed to measurable organic audience growth
Understands that community growth requires more than simply creating and scheduling posts
Is comfortable proactively finding and engaging with potential community members
Can start with a brand-new account without relying on an existing audience or large content library
Understands Instagram and Threads particularly well
Can communicate in a natural, culturally relevant way with women in their 20s and 30s
Is resourceful, proactive, and comfortable testing different approaches
Can work independently with brand direction and goals provided

Experience growing a social club, community, events brand, lifestyle brand, hospitality brand, or similar consumer-facing account is strongly preferred.

SYRCLE

Company overview