(USA) Senior Manager, Digital Media

Responsibilities

• Lead the development and execution of digital media strategies to meet business objectives and enhance customer engagement.
• Manage multiple projects by coordinating cross-functional teams, ensuring timely delivery and adherence to budgets.
• Analyze campaign performance data to optimize media spend and improve ROI across platforms including search, display, and social media advertising.
• Mentor and develop team members, fostering a collaborative and high-performing work environment.
• Establish performance standards, monitor progress, and implement continuous improvement initiatives to drive operational excellence.
• Collaborate with stakeholders to align digital media plans with broader business goals and priorities.

Requirements

• Bachelor’s degree in Marketing, Business, or related field and 3 years’ experience in marketing or related field OR 5 years’ experience in marketing or related field

Preferred

• Digital marketing (for example, affiliate marketing, display advertising)
• Leading a cross-functional team

Benefits

• Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For Information About Benefits And Eligibility, See One.Walmart.