Traffic Coordinator

New York City, NY (Hybrid)

$45K/yr – $90K/yrMid LevelFull time

Posted 1 day ago

Job Summary

Own end-to-end asset trafficking and QC for broadcast and digital campaigns, providing clear usage guidelines and coordinating with agencies, publishers, and internal teams to ensure timely, accurate delivery aligned with media plans.

  • End-to-end asset trafficking and QC ownership
  • Cross-team coordination with agencies, publishers, and internal groups
  • Detailed deliverable instructions and deadline management

Job Description

Responsibilities

  • - Manage end-to-end creative asset trafficking across broadcast and digital campaigns, ensuring all materials meet technical, platform, and quality requirements.
  • - Review, verify, and QC creative assets (e.g., video, audio, display) before activation with broadcasting partners and digital publishers.
  • - Provide detailed instructions to broadcasters and digital publishing teams on how assets should be used, including specifications, placement guidance, and versioning requirements.
  • - Collaborate with creative agencies and client production teams to provide final deliverables, specs and deadlines, troubleshoot discrepancies, and ensure timely delivery.
  • - Track and manage multiple campaigns simultaneously , maintaining accuracy, organization, and adherence to deadlines across several client portfolios.
  • - Monitor delivery workflows to ensure assets are activated correctly and aligned with media plans.
  • - Partner with internal teams including Ad Operations, Planning, and Activation to maintain smooth coordination throughout the campaign lifecycle.

Requirements

  • Strong attention to detail and commitment to accuracy.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Excellent communication and collaboration skills.
  • Familiarity with broadcast and digital media platforms, asset specifications, and trafficking workflows is a plus.
  • Knowledge of Microsoft Office and Google Docs

Preferred

  • Familiarity with broadcast and digital media platforms, asset specifications, and trafficking workflows is a plus.

Benefits

  • competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

Salaries

Posted range

$45K/yr – $90K/yr

Taken straight from the job posting.

Ad Ops median pay in the United States

$90K/yr

Most earn $72K to $119K. Based on 254 salaries, including bonus and equity.

See all WPP Media salaries

Traffic Signals

Monthly Visitors
159.3K
Monthly Google Ads Budget
$9.9K
Traffic Source Mix
Search
34.3%
Direct
46.3%
Referral
10.7%
Social
5.7%
Paid
2.7%

Headcount Trend

Current headcount: ~30.1K
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Traffic Coordinator

WPP Media · New York City, NY · Hybrid