Telco Go-To-Market Manager

Responsibilities

• GTM Strategy and Execution: Develop and execute go-to-market strategies for telecommunications market segments, including communications service providers, telecommunications equipment manufacturers, network software vendors, cloud and infrastructure partners, and the broader Telco ecosystem.
• Market Segmentation and Opportunity Development: Identify priority workloads, customer segments, use cases, routes to market, and growth opportunities. Convert market intelligence into focused plans, account-level motions, and actionable priorities for regional and global sales teams.
• Value Proposition and Messaging: Create clear, differentiated, and technically credible value propositions for Telco infrastructure and workloads. Translate complex product capabilities into customer outcomes such as performance, efficiency, scalability, flexibility, operational simplicity, and total cost of ownership.
• Sales Enablement: Design and deliver sales enablement programs, including training, playbooks, battlecards, customer presentations, competitive positioning, discovery questions, objection handling, and account-planning guidance. Equip sellers and partners to communicate the Telco value proposition confidently and consistently.
• Field and Customer Engagement: Partner with sales teams on strategic opportunities, customer briefings, workshops, and executive engagements. Provide market and technical context, help shape solution positioning, and support progression from early engagement through design win and commercial deployment.
• Cross-Functional Leadership: Align sales, marketing, product management, engineering, business development, and partner teams around GTM objectives, launch plans, campaign priorities, sales readiness, and customer feedback.
• Ecosystem Development: Collaborate with telecommunications equipment manufacturers, ISVs, OEMs, ODMs, system integrators, cloud providers, and other ecosystem partners to develop joint solutions, reference architectures, enablement assets, and coordinated market activities.
• Market and Competitive Intelligence: Maintain current knowledge of Telco market dynamics, technology evolution, customer investment priorities, regulatory considerations, competitive offerings, and ecosystem changes. Turn these insights into recommendations for portfolio positioning and GTM execution.
• GTM Performance Management: Define and track relevant KPIs, pipeline indicators, enablement effectiveness, campaign outcomes, design wins, and business impact. Provide concise updates, identify execution gaps, and recommend corrective actions.
• Content and Thought Leadership: Develop executive-ready and customer-facing content for industry events, campaigns, analyst engagements, partner activities, and strategic customer discussions.

Requirements

• Typically 8+ years of experience in Telco go-to-market, business development, product marketing, sales enablement, solution marketing, sales, or a related role within the telecommunications or technology industry.
• Bachelor's degree in Telecommunications, Electrical or Computer Engineering, Computer Science, Business, Marketing, or a related field. An advanced degree is preferred but not required.

Preferred

• Experience with communications service providers, telecommunications equipment manufacturers, network software vendors, or Telco cloud and infrastructure partners.
• Knowledge of server, CPU, accelerator, networking, virtualization, cloud-native, and AI technologies used in telecommunications infrastructure.
• Experience supporting global field organizations and coordinating GTM activities across multiple regions and sales channels.
• Experience developing competitive positioning and supporting complex, multi-stakeholder customer opportunities.

Benefits

• Benefits offered are described: AMD benefits at a glance .