Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Portfolio and Expansion

Responsibilities

• Own the product enablement plan for Unified Access, SaaS Manager, and multi-product expansion, prioritizing readiness work based on business impact, customer needs, launches, and field evidence.
• Own the Unified Access field narrative, master deck, pitch decks, talk tracks, qualification questions, discovery guidance, and product training that help sellers tell one connected story.
• Adapt the Unified Access and SaaS Manager stories for IT, security, finance, and executive buyers, translating product capabilities into clear customer and business value.
• Define how the products fit into cross-sell, upmarket, and multi-product sales plays, including expansion from the Enterprise Password Manager base and strategies for multi-threading opportunities.
• Act as an escalation point for strategic opportunities, join live customer conversations, support discovery and demos, and coach sellers through complex technical questions and objections.
• Equip CSMs with the stories and guidance they need to drive cross-sell, adoption, and expansion across the portfolio.
• Partner with Technical Marketing and Demo Engineering to map demos to sales plays, then use field feedback, win-loss analysis, and customer insights to improve product decisions, messaging, launches, and enablement.

Requirements

• A track record of bringing complex technical B2B products, new use cases, or emerging categories to market, with the ability to build product motions spanning discovery, evaluation, technical validation, purchase, adoption, and expansion.
• Familiarity with sales-led enterprise organizations, including complex buying cycles, Account Executives (AEs), Sales Engineers (SEs), technical buyers, and multi-threaded customer opportunities.
• Cross-functional leadership across Product, Engineering, Product Marketing, Sales, and Go-to-Market (GTM) Enablement, with credibility among Information Technology (IT), security, finance, and executive audiences.
• Deep fluency in multi-product enterprise software, SaaS management, or platform narratives, along with working knowledge of enterprise IT, cross-sell motions, and value-based selling.
• The ability to translate technical product behavior into clear enablement content that addresses customer problems, key use cases, and business value; collaborate effectively with Product and Engineering subject-matter experts; and earn the trust of SEs and technical buyers.
• Strategic leadership with limited supervision, including shaping portfolio priorities, readiness roadmaps, operating practices, and measurement approaches; influencing senior leaders without formal authority; and making thoughtful trade-offs in ambiguous environments.
• Strong written and verbal communication across technical, commercial, and executive audiences, including the ability to explain complex products in plain English, develop compelling narratives, maintain a clear point of view, and update recommendations when the evidence changes. You also use artificial intelligence (AI) thoughtfully to accelerate research, analysis, and content development while retaining ownership of strategy, judgment, and quality.
• Exposure to launching products, categories, or sales motions in SaaS management, enterprise platforms, cross-sell, or related markets; working with cross-functional buying groups and multi-threaded enterprise deals; using field data, call insights, win-loss feedback, or seller research to prioritize execution; or holding security certifications or equivalent technical training.

Benefits

• Health and wellbeing
• 👶 Maternity and parental leave top-up programs
• 🩺 Competitive health benefits
• 🏝 Generous PTO policy
• Growth and future
• 📈 RSU program for most employees
• 💸 Retirement matching program
• 🔑 Free 1Password account
• Community
• 🤝 Paid volunteer days