Responsibilities

• Strategic leadership of MarTech-powered, connected experiences for our clients.
• Showcase DEPT’s expertise and leadership by representing our technical capabilities to clients and key stakeholders; develop and maintain senior and executive leadership relationships.
• Lead client-side organizational change initiatives in large, matrixed organizations.
• Build strong client relationships
• Lead cross-practice and cross-craft technical initiatives that drive strategic innovation and collaboration across the agency to ensure we are delivering high-capable and efficient solutions.
• Partner with peers in the Data & Analytics team and Platforms team to draft and deliver comprehensive MarTech architectures for clients.
• Evolve our MarTech Audit and reference architecture using our proprietary tools and AI to accelerate time to market.
• Leverage your hands-on experience to lead teams in the execution of MarTech initiatives in collaboration with cross-craft peers.
• Provide mentorship for your team of Architects, Principles, and Analysts; use your MarTech expertise to distill organizational goals for alignment with individuals’ growth goals.
• Support strategic resource planning for your team, working with our resource management team to cast talent to opportunities and grow the team.

Requirements

• MarTech Fluency: 8+ years hands-on experience combining strategic consulting with hands-on implementation across client architectures, such as:
• Integrations with Content and Commerce systems
• Customer Data Platforms (Segment, Hightouch, mParticle, Tealium, AEP)
• Marketing automation (Salesforce Marketing Cloud, HubSpot, Marketo)
• Email/messaging platforms (Iterable, Braze, Klaviyo, Mailchimp, Adobe Campaign)
• Analytics platforms (Google Analytics, Adobe Analytics, Mixpanel)
• Additional MarTech tools relevant to client needs
• 4+ years in client-facing business development
• Organizational Change Leadership: Extensive experience leading client-side organizational change with a strategic understanding of the mechanisms, people and processes for effective MarTech adoption.
• Strategic Client Advisement & Roadmapping: Strategic vision with comfort advising client marketing leadership, distilling abstract client business problems into operational, high-value MarTech engagements

Benefits

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave