Technical Marketing Engineer

Columbus, OH (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

Develop technically grounded marketing content and sales tools for manufacturing and welding audiences, translating AI and robotics capabilities into credible messaging. Collaborate with applications engineering to capture customer stories and production data, support product launches, and sharpen competitive positioning across channels. The role requires an engineering background with hands-on shop floor experience, strong technical writing, familiarity with welding, and at least one of the preferred items (robotic welding, ROI modeling, or AI/ML concepts).

Job Description

Responsibilities

  • Write white papers, case studies, application guides, product one-pagers, and blog posts grounded in actual manufacturing and welding knowledge
  • Build and maintain ROI calculators, business case tools, and other quantitative sales enablement materials
  • Translate AI and robotics capabilities into clear, credible messaging for manufacturing audiences. No buzzword stacking.
  • Support product launches with technically accurate positioning, competitive analysis, and go-to-market materials
  • Create demo scripts, talking points, and presentation content for trade shows (FABTECH, AWS, industry events)
  • Work with the applications engineering team to capture customer stories, weld data, and production metrics
  • Be the last check on all outbound technical marketing. If it would lose credibility with a fabrication manager, it doesn't go out.
  • Contribute to website content, video scripts, and social posts that need technical depth
  • Help sharpen competitive positioning against traditional automation and other robotics companies

Requirements

  • Bachelor's degree in Mechanical Engineering, Welding Engineering, Manufacturing Engineering, or a closely related field
  • 3+ years in engineering, manufacturing, welding, or fabrication environments. You've been on shop floors and understand the realities of production.
  • Strong technical writing. You can explain complex concepts clearly without dumbing them down.
  • Familiarity with welding
  • Comfortable working across engineering, sales, and leadership teams

Preferred

  • AWS CWI or CWE certification
  • Experience with robotic welding or automation systems
  • Background in applications engineering, technical sales, or product marketing at a manufacturing technology company
  • Experience building ROI models or business case analyses
  • Familiarity with heavy fabrication, shipbuilding, structural steel, or defense manufacturing
  • Working understanding of AI/ML concepts (you don't need to write code, but you should be able to explain what a model does and why it matters)

Benefits

  • Daily free lunch to keep you fueled and connected with the team
  • Flexible PTO so you can take the time you need, when you need it
  • Comprehensive medical, dental, and vision coverage
  • 6 weeks fully paid parental leave, plus an additional 6–8 weeks for birthing parents (12–14 weeks total)
  • 401(k) retirement plan through Empower
  • Generous employee referral bonuses—help us grow our team!
Path Robotics logo

Path Robotics

3.7 Glassdoor

Path Robotics was founded by brothers Andy and Alex Lonsberry with a desire to help fill workforce gaps in the manufacturing industry. At Path Robotics, we understand manufacturers are constantly being asked to do more with less; more reshoring, more demand, and more requirements with less time, less talent, and less tolerance. We’re helping guide the Fourth Industrial Revolution in manufacturing by providing robotic support to help keep up with those challenges. Our welding robots absorb high-volume, repetitive tasks by leveraging AI and machine learning. By doing this, we’re putting humans in safe, productive environments that allows manufacturers to increase productivity and grow their business.

Founded in 2014
Columbus, Ohio, USA
170 employees (4 in marketing)
58% recommend to a friend
62% CEO approval

Traffic Signals

Monthly Visitors
10.5K
Monthly Google Ads Budget
$129
Traffic Source Mix
Search
35%
Direct
50.2%
Referral
6.6%
Social
6.8%
Paid
1.2%

Headcount Trend

Current headcount: ~172

Marketing Team

Marketing Team Size
3 (2% of company)

Funding

Total Funding
$271M
Last Raise
Series D, 1 years ago

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