Sr. Director, Marketing Technology & Operations

Irvine, CA (On-site)

$190K/yr – $215K/yrSenior LevelFull time

Posted 3 days ago

Job Summary

Own the marketing technology and operations roadmap, drive martech/adtech strategy, data foundations, and AI-powered marketing initiatives across SFMC, CDP, and activation platforms.

  • Define and communicate the roadmap with ROI emphasis.
  • Lead AI adoption and scalable campaigns while ensuring governance and compliance.
  • Collaborate with product, technology, and legal teams to enable experimentation and measurement.

Job Description

Responsibilities

  • Set the vision and own the roadmap
  • Partner with our product and technology organization to define the marketing technology and operations strategy, including what we build, buy, integrate, consolidate, or retire.
  • Translate business goals into a prioritized roadmap with clear ROI, and communicate trade-offs to marketing and executive leadership.
  • Partner with technology and marketing teams to identify, evaluate and implement martech / adtech platforms that enable the vision
  • Own our existing Salesforce Marketing Cloud architecture, administration, and operations
  • Own our email and expand our RCS/SMS delivery strategy on SFMC and Twilio/SendGrid: deliverability, IP and domain reputation, authentication (SPF, DKIM, DMARC), and API-driven transactional and triggered messaging; TCPA compliance, preference center strategy.
  • Partner with the technology organization to lead our Customer Data Platform strategy: identity resolution, C360 event and profile unification, audience building, and activation to downstream channels.
  • Partner with Digital Marketing to build, enable and operate the advertising technology stack, including audience syndication, retargeting, and the data flows that power paid media and demand generation programs.
  • Partner with Product and Tech orgs to enable and utilize our data foundations (eventing, signals, and attributes) to power our orchestration engines (CDP), and activation platforms (DSPs, Salesforce Marketing Cloud, Twilio SendGrid, and others).
  • Drive AI adoption at scale

Benefits

  • Medical, dental, and vision insurance.
  • Auction.com contributes an amount equal to 25% of your eligible contributions in our 401k plan.
  • Paid Time Off (PTO), including 12 paid holidays.

Auction.com

To view open positions with Auction.com, please visit https://www.auction.com/lp/careers/ Transforming Real Estate: Auction.com Is the Nation’s Leading Auction Platform for Foreclosure, including Sheriff's Sale Properties, Bank-Owned, and Short Sale Auction.com is the nation's largest foreclosure and bank-owned real estate auction marketplace. Specializing in REO and foreclosure residential properties, we go beyond the bid to create better outcomes for neighborhoods, buyers, and sellers through transparency, technology, and care. One of our critical goals is to make homeownership more accessible. Leading Auction Platform for Bank-Owned and Foreclosed Properties Auction.com facilitates the buying and selling of properties often unavailable on the MLS (Multiple Listing Service). With over 524,000 property transactions and $64 billion in total sales, we’re committed to transparency and accessibility. Our innovative Remote Bid technology allows buyers to bid on and win foreclosure properties from anywhere. It’s important to note that Auction.com does not own listed homes or set prices, ensuring an unbiased platform for buyers and sellers. To view open positions with Auction.com, please visit https://www.auction.com/lp/careers/ Auction.com is headquartered in Irvine, CA with offices in key markets nationwide. Investors include THL (Thomas H. Lee Partners), CapitalG (formerly Google Capital) and Stone Point Capital. To learn about Auction.com, LLC, please visit www.auction.com/lp/about-us/ LICENSING INFORMATION: Licensing Link: https://www.auction.com/lp/legal/licensing-disclosures Texas Real Estate Commission Information About Brokerage Services: http://mlhdocs.com/legal/agencydisclosures/ADC/Texas.pdf Consumer Protection Notice: http://mlhdocs.com/legal/TexasCPN.pdf

Founded in 2007
Irvine, California, USA
428 employees (23 in marketing)

Salaries

Posted range

$190K/yr – $215K/yr

Taken straight from the job posting.

MarTech median pay in the United States

$150K/yr

Most pay falls between $100K and $186K. Based on 408 salaries.

See all Auction.com salaries

Funding

Last Raise
Private Equity, 8 years ago

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$20.7K
Traffic Source Mix
Search
24%
Direct
65.1%
Referral
8.9%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~428

Sr. Director, Marketing Technology & Operations

Auction.com · Irvine, CA · On-site