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Simplistic

Sr Conversion Rate Optimization (CRO) Strategist

USA (Remote)

$90K/yr – $120K/yrSenior Level5+ years expFull time

Posted 2 months ago

Job Summary

Own the CRO testing roadmap and translate results into business impact while mentoring junior strategists and shaping CRO methodologies across client accounts.

  • Drive growth through new business audits, tests, and strategic recommendations
  • Collaborate with clients and internal stakeholders to define goals and present outcomes
  • Coach teammates and contribute to evolving CRO frameworks and best practices

Job Description

Responsibilities

  • Own the CRO testing roadmap and prioritization framework across multiple client accounts
  • Mentor and provide QA/feedback on junior strategists' test hypotheses and heuristic analyses
  • Translate CRO test results into business impact narratives (revenue, conversion lift, LTV) for client and internal stakeholders
  • Contribute to the evolution of internal CRO methodologies, frameworks, and best practices
  • Conduct new business audits to identify growth opportunities and inform strategic recommendations
  • Continuously monitor eCommerce trends and create meaningful case studies based on obtained learnings
  • Support new business scoping efforts, including defining project needs and deliverables
  • Provide sales support to help drive new business development and client acquisition
  • Assist leadership with monthly company syncs, including populating decks and presenting updates to the broader team
  • Collaborate with clients to understand their design goals and develop strategies to achieve them

Requirements

  • Expert-level knowledge on the Shopify Plus Ecosystem
  • Strong familiarity with Google Analytics 4, Google Tag Manager, and other supplementary analytics tools
  • Expert-level knowledge on website design, best practices and eCommerce trends
  • Proven experience in conversion rate optimization
  • Proficiency in A/B and multivariate testing methodologies
  • Strong communication and collaboration skills, with the ability to work effectively with both technical and non-technical stakeholders

Preferred

  • Strong understanding of tag and pixel tracking within the Shopify Ecosystem
  • Experience with Convert, VWO, Intelligems, Optimizely, or other A/B testing tools
  • Experience with MS Clarity, HotJar, Lucky Orange, or other heatmapping tools
  • Self-starter and ability to work in an ever-changing environment
  • A passion for staying up to date with industry trends and best practices
  • 5+ years of experience at Shopify Plus Agency(ies), serving 8+ clients simultaneously
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Simplistic

Simplistic is a digital commerce and optimization agency. With over 200 successful site launches since 2015, we help brands of all sizes get the most out of Shopify and Shopify Plus.We offer turnkey solutions for brands looking to accelerate their growth, including UX and visual design, full-stack development, and revenue optimization.If your company is looking to migrate to Shopify/Shopify Plus, or you're an existing Shopify merchant looking to take your theme to the next level, we have solutions for you.

Founded in 2013
New York, New York, USA
77 employees (10 in marketing)
simplistic.com

Salaries

Posted range

$90K/yr – $120K/yr

Taken straight from the job posting.

CRO median pay in the United States

$104K/yr

Most pay falls between $80K and $121K. Based on 111 salaries.

See all CRO salariesSee more CRO jobs
See all Simplistic salaries

Marketing Team

Marketing Team Size
5 (6% of company)
Median Tenure
0.8 years

Traffic Signals

Monthly Visitors
7.4K
Traffic Source Mix
Search
30.9%
Direct
47.8%
Referral
7.9%
Social
11.7%
Paid
1.3%

Headcount Trend

Current headcount: ~77