Sr. Associate, Amazon Retail Media

Hoboken, NJ (On-site)

$84K/yr – $116K/yrSenior Level2+ years expFull time

Posted 5 days ago

Job Summary

Own and optimize retail media planning for assigned brands by analyzing performance, translating objectives into briefs, and coordinating with Brand Marketing, Sales, eCommerce and Analytics to drive integrated insights and action.

  • Translate business objectives and historical performance into clear briefs and inputs.
  • Collaborate across functions to integrate retail media into broader plans.
  • Monitor performance, identify risks and opportunities, and surface actionable recommendations.

Job Description

Responsibilities

  • Support annual, quarterly and event-specific Amazon retail media planning by providing performance analysis, historical learnings and recommendations for assigned brands.
  • Translate business objectives, promotional priorities and historical performance into clear media briefs, planning inputs and agency direction.
  • Monitor media investment and performance against established objectives, budgets and KPIs; proactively identify risks, opportunities and areas requiring agency action.
  • Analyze media results, business performance and marketplace dynamics to identify key drivers, implications and recommendations.
  • Evaluate agency plans, optimization recommendations and testing proposals, ensuring they are supported by data and aligned with established priorities and investment guardrails.
  • Manage day-to-day agency deliverables and timelines, identifying execution, quality-assurance, optimization or reporting gaps and escalating material risks to the Manager.
  • Develop recurring performance recaps, scorecards and business-review materials that communicate results, insights, implications and recommended next steps.
  • Collaborate with Brand Marketing, Sales, eCommerce, Analytics and National Media to integrate retail media into broader brand and commercial plans.
  • Maintain budget trackers, planning calendars, testing roadmaps and decision logs to support disciplined investment management and stakeholder visibility.
  • Monitor Amazon platform developments, competitive activity and retail media trends; proactively surface relevant opportunities, risks and learning priorities.

Requirements

  • Education: Bachelor’s degree in Marketing, Business or a related field.
  • Experience: 2–4 years in digital media, eCommerce, retail media or a related discipline; experience with Amazon Advertising platforms is highly preferred.

Preferred

  • Analytical rigor: interprets media and business performance, identifies meaningful trends and develops actionable recommendations.
  • Agency stewardship: evaluates plans and recommendations, asks effective questions and connects tactical actions to business objectives.
  • Project management: manages multiple brands, priorities, timelines and stakeholder inputs with strong attention to detail.
  • Communication: translates complex performance information into clear, concise updates for cross-functional audiences.
  • Collaboration and accountability: provides constructive feedback and drives follow-through with internal and external partners.
  • Technical fluency: proficient in Excel and data-visualization tools; experience with retail analytics tools is a plus.
  • Category orientation: demonstrates interest in the creative expression category and an understanding of its consumers.
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Newell Brands

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.

Founded in 1903
Atlanta, Georgia, USA
15K employees (1,425 in marketing)

Salaries

Posted range

$84K/yr – $116K/yr

Taken straight from the job posting.

Retail Media median pay in the United States

$105K/yr

Most pay falls between $84K and $150K. Based on 489 salaries.

See all Newell Brands salaries
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Sr. Associate, Amazon Retail Media

Newell Brands · Hoboken, NJ · On-site