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Newell Brands

Brand

3.5
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.
Founded in 1903
Atlanta, Georgia, USA
15K employees (1,425 in marketing)
www.newellbrands.com
57% recommend to a friend
39% positive business outlook

People

Marketing leadership

Becky Stapleton, PMP, CPPL
Becky Stapleton, PMP, CPPL
Sr. Project Manager, Marketing & NPD
At the company for 23 years 7 months

Hiring activity

Open marketing jobs over time

45 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$3.5B

Last raise

$1.3B

Post IPO Debt, 10 months ago

Funding history

May 2025

Post IPO Debt Newell Brands (Formely Newell Rubbermaid) · $1.3B

Oct 2024

Post IPO Debt Newell Brands (Formely Newell Rubbermaid) · $1.3B

Sep 2022

Post IPO Debt Newell Brands (Formely Newell Rubbermaid) · $1B

Audience

Monthly website visitors
195K
Month over month-21.7%
Quarter over quarter-14.1%
Top sourceDirect (50%)
Ad budget per month$0.0
Average search rank57.7
Traffic source mix
Direct
50%
Search
32.4%

News

Newell Brands to cut 10% of workforce, close 20 Yankee Candle stores
Dec 9, 2025 • MSN
Sharpie maker Newell Brands among recent holiday layoffs
Dec 5, 2025 • Manufacturing Dive
Yankee Candle Owner Newell Brands Is Cutting Workforce, Closing Stores
Dec 4, 2025 • Happi | Household And Personal Products Industry

Links

www.newellbrands.comLinkedInCrunchbaseX (Twitter)
Glassdoor

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Headcount +6.4% year over year
Referral
11.5%
Social
5.3%
Paid referral
0.7%

LinkedIn followers

Follower count and growth

Total followers

462.2K

12-mo growth

—

Monthly growth

+0.9%

Salaries

Typical salary range

$138,375 – $169,125

/ yr

Median base

$118,500

Median total

$118,500

Median experience

4.5 years

Submissions

4

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Open positions45 open marketing positions

Newell Brands logo

Associate Brand Manager, Ball

Newell Brands

Atlanta, GA

In-houseMid level2+ years exp.
12 days ago
Newell Brands logo

Brand Manager, Oster

Newell Brands

Atlanta, GA

In-houseMid level3+ years exp.
12 days ago
Newell Brands logo

Brand Manager, Calphalon

Newell Brands

Atlanta, GA

In-houseMid level4+ years exp.
12 days ago
Newell Brands logo

Manager, Media Strategy & Planning

Newell Brands

Hoboken, NJ (On-site)

$133K/yr - $183K/yrIn-houseFull-timeManager5+ years exp.
2 weeks ago
Newell Brands logo

Senior Director, Consumer Insights

Newell Brands

Atlanta, GA

In-houseSenior level
6 weeks ago
Newell Brands logo

Brand Manager, Oster

Newell Brands

Atlanta, GA

In-houseMid level4+ years exp.
6 weeks ago
View all 45 jobs

Newell Brands insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1903
Headquarters
Atlanta, Georgia
Employees
10001+
6.4% growth last 12mo
Marketing team
1,425
10% of company
1 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 6.4% last 12 months · More mature · Recently funded
Trend
2023-02-27 -> 2025-12-08
Headcount (12 months)
+6.4%
Last funding round
10 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
195K
Month over month-21.7%
Quarter over quarter-14.1%
Top sourceDirect (50%)
Traffic source mix
Direct
50%
Search
32.4%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
14 competitor sites
Search traffic: 25.5K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+2,985
Ad budget per month
$0.0
Average search rank
57.7

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

462.2K

12-mo growth

—

Monthly growth

+0.9%

Job openings

Shows open jobs, growth, and role changes.

Main result
151 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

1,425
10% of the company • 1 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 1,425.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.5 / 5
Work-life balance
3.5 / 5
Culture
3.4 / 5
Diversity & inclusion
3.7 / 5
Recommend to a friend
57%
Positive business outlook
39%

Funding

Shows saved funding data.

Total funding
$3.5B
Last raise
Post IPO Debt
10 months ago
Funding details
Amount raised
$3.5B
Last round
Post IPO Debt
Last fundraise
10 months ago

News

Shows saved company news.

Newell Brands to cut 10% of workforce, close 20 Yankee Candle stores
Dec 9, 2025 • MSN
Sharpie maker Newell Brands among recent holiday layoffs
Dec 5, 2025 • Manufacturing Dive
Yankee Candle Owner Newell Brands Is Cutting Workforce, Closing Stores
Dec 4, 2025 • Happi | Household And Personal Products Industry
11.5%
Social
5.3%
Paid referral
0.7%
2024-01-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
eCommerce Specialist