Social Media & Content Specialist

Responsibilities

• Manage day-to-day content across Your Wireless social media channels.
• Build and maintain a consistent social media content calendar.
• Create engaging short-form video, photography, graphics, and written content.
• Develop content around new devices, promotions, store events, employee stories, community involvement, and other company initiatives.
• Identify social trends and translate the right ones into relevant content for the Your Wireless brand.
• Engage with the online community and help strengthen the company's social presence.
• Maintain consistent brand voice and visual standards across social platforms.
• Partner with Marketing, Sales Operations, Training, and field leadership on campaigns and product launches.
• Support grand openings, local events, community initiatives, and other retail marketing activities.
• Work with store teams to identify compelling stories and content opportunities from across our retail footprint.

Requirements

• 2+ years of experience in social media, digital marketing, content creation, or a related field preferred.
• Strong understanding of platforms such as Instagram, Facebook, TikTok, LinkedIn, and YouTube.
• Experience creating short-form video and social-first content.
• Strong writing and visual storytelling skills.
• Comfortable shooting and editing photos and videos.
• Experience with social media analytics and using data to improve content.
• Strong organizational skills with the ability to manage multiple campaigns and deadlines.
• Comfortable working in a fast-moving retail and sales environment.
• Ability to collaborate with teams across different departments and locations.
• Experience in wireless, retail, consumer electronics, or multi-location businesses is a plus.

Preferred

• A portfolio of social content they've personally created.
• Strong short-form video/Reels/TikTok experience.
• Experience building organic engagement rather than simply maintaining social accounts.
• Ability to turn employees and stores into compelling, authentic brand content.
• Experience supporting product launches or promotional campaigns.
• A mix of creative instincts + analytical thinking + strong execution.

Benefits

• Comprehensive health, dental, and vision benefits
• Employee discounts on Verizon services
• 401(k) with company match
• Opportunity to create content across a large, multi-location retail organization
• A fast-paced environment where good ideas can quickly become real campaigns