Social Media and Content Manager

Responsibilities

• Utilizes best practices for digital execution to enhance social media presence and effectiveness. Cultivates partnerships and campaigns to promote key initiatives and events. Provides guidance and support to facilities for brand messaging on social media platforms. Shares stories of inspiration and expertise to build community and brand awareness. Boosts social media content and consults on paid social media strategies. Develops and maintains social media handles to effectively across social media platforms. Creates and curates engaging content that aligns with marketing campaigns and brand messaging. Manages the social media calendar to ensure timely and relevant posts. Analyzes social media metrics to track performance and adjust strategies as needed. Other duties as assigned.

Requirements

• Associate [Required]
• 2+ experience [Required]

Preferred

• Proficient in back end website and social media platforms and software systems to effectively execute and maintain public facing pages on various social media sites. [Preferred]
• Proficient in the use of various social media platforms including but not limited to, Facebook, Instagram, Twitter, LinkedIn, Pinterest and YouTube. [Preferred]
• Ability to use video, photo and edit capabilities from a smartphone to produce content for social media platforms. [Preferred]
• Demonstrates leadership and management skills that unites the team and builds positive working relationships across departments. [Preferred]
• Demonstrates strong professional interpersonal skills and ability to interact with all levels of management (internal and external), as well as media partners, vendors, community partners and the general public. [Preferred]
• Ability to bridge the gap between executive leadership and front-line staff, creating action plans and messaging covering a multitude of campus and system goals shared across a variety of internal vehicles. [Preferred]
• Proficient with Microsoft Office programs to include: PowerPoint, Excel, Word and Outlook. [Preferred]
• Must have strong organizational skills, strong attention to detail and ability and willingness to multi-task and manage multiple projects in a fast-paced environment. [Preferred]
• Strong time management and project management skills with ability to finish projects on deadline. [Preferred]
• Assist in development and implement crisis communication plans as it relates to social media. [Preferred]

Benefits

• Benefits from Day One: Medical, Dental, Vision Insurance, Life Insurance, Disability Insurance
• Paid Time Off from Day One
• 403-B Retirement Plan
• 4 Weeks 100% Paid Parental Leave
• Career Development
• Whole Person Well-being Resources
• Mental Health Resources and Support
• Pet Benefits