Social Media Associate

Responsibilities

• Run Upscale's YouTube, Instagram, LinkedIn and X day to day: planning, posting, community replies.
• Work within Upscale's social media & comms strategy and help develop it.
• Travel to Upscale Conf and Upscale Days to create content on site.
• Build pre-event hype, live coverage and post-event recaps, and keep the story going between events so the year reads as one.
• Capture behind-the-scenes content: planning, production, setup and the team.
• Interview speakers, attendees and partners on camera.
• Manage content for YouTube: talks, interviews, recaps and Shorts.
• Edit and produce video in whatever style and format fits the moment.
• Write captions, hooks and copy that sound human and get people to stop scrolling. Create content about the work and the people in the field, not just about us.
• Spotlight speakers, partners and sponsors in ways that are useful to them and interesting to everyone else.

Requirements

• You love social media and know what's working right now.
• Creative, outgoing, and comfortable walking up to strangers with a camera.
• You bring ideas to the table, pitch formats we haven't tried, and keep it fun.
• You thrive in a highly collaborative team and a fast-paced environment, take feedback well and adjust quickly.
• High standards for your own work and an eye for the details others miss.
• Sharp copywriting skills in native or bilingual-level English.
• Comfortable writing for email as well as social, and adapting the same story to each.
• A feel for enterprise content that doesn't read like boring enterprise content.
• Understanding of the creative AI world: the tools, the people, the conversations.
• A portfolio of social content you've created, shot, edited and written.

Preferred

• Basic Figma or design skills.
• Experience covering events or confs.
• Interest in the broader design and tech community.
• A strong visual aesthetic sense.
• A good sense of humor (we'll be able to tell from your captions).

Benefits

• Hybrid work model and real flexibility.
• Private health insurance
• 23 days of vacation + December 24th and 31st off
• Day off on your birthday
• Flexible hours and work environment
• Ongoing learning and development opportunities.
• In-house Spanish lessons.
• Fully stocked office canteen with soft drinks, natural juices, snacks, fruit, and more.
• Free lunch at the office.
• Subsidy for mental health and psychological support.