Social Insights Analyst

Responsibilities

• Analyze organic, paid, and earned media performance across social and digital platforms.
• Monitor audience conversations, sentiment, share of voice, and emerging trends.
• Research online communities, creators, influencers, and competitive landscapes.
• Build recurring reports, dashboards, and client-ready deliverables.
• Translate data into clear insights and actionable recommendations.
• Partner with Strategy and Activation teams to inform content, channel, and campaign decisions.
• Track platform, cultural, and industry developments relevant to client work.
• Support audits, landscape analyses, and new business research.
• Apply AI tools and workflows to improve research, reporting, and analysis.

Requirements

• 2-4 years of experience in social analytics, digital measurement, social intelligence, or a related field.
• Experience with platform analytics tools and social listening platforms, including writing Boolean queries and checking results before reporting.
• Strong understanding of social media metrics across organic, paid, and earned channels.
• Strong Excel or Google Sheets skills; experience with reporting or visualization tools is a plus.
• Ability to identify patterns in data and turn them into practical insights.
• Clear written and verbal communication skills.
• Strong attention to detail and ability to manage multiple priorities.
• Curiosity about audiences, culture, platforms, and emerging trends.
• Experience using AI tools to support research, analysis, or reporting.
• A collaborative approach, including a willingness to share what you learn and give clear, constructive feedback to teammates.

Benefits

• Health, dental, and vision coverage
• 401(k) with employer match up to 4%
• Paid parental leave for birthing and non-birthing parents
• 20 PTO days per year
• Quarterly health days