Social Content Creator Specialist

Pennsylvania, USA (On-site)

$78K/yr – $88K/yrMid Level3+ years expFull time

Posted 4 hrs ago

Job Summary

Own end-to-end social content creation and publishing across major platforms, delivering 2–3 short-form videos weekly plus longer explainers, while continuously analyzing performance and iterating on formats.

  • Lead content ideation, scripting, filming, editing, and publishing
  • Track trends and translate them into brand-relevant content
  • Analyze metrics and apply insights to improve future work

Job Description

Responsibilities

  • Create 2–3 short-form videos per week across Instagram Reels, TikTok, and YouTube Shorts.
  • Own the full content process: ideation, scripting, filming, editing, and publishing.
  • Stay on top of trends, memes, viral sounds, and creator formas and translate them into brand-relevant content.
  • Turn technical topics (WIFI, smart home, gaming, networking) into simple, engaging, social-first content.
  • Capture real-time content at events, product launches, trade shows, and office moments.
  • Collaborate cross-functionally to bring campaigns and product stories to life in social-native ways.
  • Support livestreams, creator partnerships, and special projects as needed.
  • Analyze performance metrics (views, watch time, engagement, shares) and apply insights to improve future content.
  • Experiment continuously with new formats, hooks, and storytelling styles.
  • Create longer-form (3-5minute) explainer videos for product and retail use.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business Administration, Economics, or a related field.
  • 3+ years of experience in content creation, social media, short-form video, digital marketing, or creator-led content.
  • Proven ability to create engaging content for Instagram Reels, TikTok, and/or YouTube Shorts.
  • Deep understanding of platform trends, pacing, storytelling, and audience behavior.
  • Strong video production skills (shooting and editing).
  • Comfortable and natural on camera.
  • Experience using tools like Adobe Creative Suite (Premiere), CapCut, or Final Cut Pro.
  • Strong awareness of internet culture, creator trends, and virial content formats.
  • Ability to work in a fast-paced, collaborative environment.
  • Passion or curiosity for consumer tech, gaming, smart home, or connected devices.

Preferred

  • Creative mindset with a willingness to test, learn, and iterate based on data.

Benefits

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Over four weeks of PTO per year
  • Bi-annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
TP-Link Systems Inc. logo

TP-Link Systems Inc.

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint. For career-related inquiries, please contact hr.usa@tp-link.com.

Founded in 1996
Irvine, California, USA
317 employees (29 in marketing)

Salaries

Posted range

$78K/yr – $88K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $64K and $100K. Based on 4,140 salaries.

See all TP-Link Systems Inc. salaries

Traffic Signals

Monthly Visitors
11.5M
Monthly Google Ads Budget
$14.8K
Traffic Source Mix
Search
67.3%
Direct
27.7%
Referral
4%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~320
TP-Link Systems Inc. logo

Social Content Creator Specialist

TP-Link Systems Inc. · Pennsylvania, USA · On-site