Senior Project Manager Marketing

Responsibilities

• The primary responsibilities associated with this position are to promote the health system and its services in an effort to positively impact patient volume and the health systems community image.
• Design and implement marketing initiatives for the system, programs, service lines, and other entities to enhance the consumer and brand experience while supporting the strategic business plan.
• Collaborate with system stakeholders, staff, and third-party vendors to comprehensively understand requests.
• Provide marketing guidance for outcomes that align with system strategy.
• Act as a liaison between the Marketing department and requestors by managing expectations, providing updates, and retaining independent ownership of projects from initial request to completion.
• Work collaboratively with graphic designers, the Creative Director, other staff members, and third-party vendors to ensure effective execution within deadlines.
• Prioritize projects appropriately to meet high-priority needs quickly without letting lower-priority projects stall.
• Execute a variety of workflow responsibilities, including research, asset gathering, and copywriting.
• Maintain organized, accurate records.
• Collaborate with other Marketing & Communications teams for an omni-channel approach to marketing, engaging strategic marketing, creative services, internal communications, press relations, and digital marketing as appropriate.

Requirements

• Education:Bachelors degree required or 7 years of experience in project management or healthcare marketing may be considered in lieu of degree.
• Experience:Minimum of 3 years of project management or health care marketing experience required. Proficiency with Microsoft Word, Excel, Outlook and Adobe Acrobat required. Experience with Microsoft Planner, Adobe Photoshop preferred.
• Certification:N/A
• License:N/A
• Other:A collaborative team player with high energy and a passion for their work. Confident taking initiative, making decisions, and managing relationships with a variety of stakeholders. Must have demonstrated ability to execute on multiple, multi-part projects, produce quality outcomes, and excel in a fast-paced, results-oriented work environment. Skills needed include the ability to work independently, apply critical thinking, solve problems effectively, and prioritize competing demands. Enhanced attention-to-detail is required. A strong ability to communicate effectively in oral and written format, including copywriting as needed to translate complex concepts into consumer-friendly, digestibly concise copy with an easily understood structure.