Senior Manager of Campaigns and Digital

Responsibilities

• MarTech Administration and Utilization: Responsible for the tracking, monitoring, and auditing of the firm’s marketing and sales technology stack, in coordination with cross-functional product and business owners to ensure systems are integrated, optimized and utilized to drive data-informed decisions.
• Planning Intake & Governance: Manage the technology and operational framework for planned and off-cycle marketing requests, helping ensure initiatives are evaluated against established priorities, resource considerations and business objectives. Coordinate appropriate stakeholder reviews and leadership alignment to support transparent, consistent prioritization and decision-making.
• Workflow Design & Process Improvement: Partner across the team to implement standardized workflows and operational processes that reduce friction and improve the organization’s speed-to-market.
• Training & Skills Enablement: Facilitate an ongoing training curriculum for the M&CD team, focused on upskilling staff on firm systems, operational best practices, and industry standards.
• Cross-Functional Liaison: Serve as the primary operational point of contact between M&CD, Finance, HR, Communications, Innovation, and Technology to ensure seamless execution of cross-functional projects.
• Change Management Execution: Implement internal change management plans when deploying new tools or structures, supporting the team through transitions to maintain operational efficiency.
• Compliance & Risk Monitoring: Monitor all marketing and business development activities to ensure strict adherence to firm policies, data privacy regulations, and professional standards.
• People Leader: Serve as direct supervisor and mentor to direct reports
• Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs/time off requests
• Support business professional development and continued educational opportunities

Requirements

• After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications
• Ability to work extended and/or weekend hours, as required
• Ability to travel, as required
• 7+ years applicable experience in the field (e.g., marketing or business development, preferably with an emphasis working in a strategy, transformation, or growth function), with 2+ years of exempt/management experience in relevant roles
• Must have professional services industry experience and/or B2B marketing experience
• Must have experience with marketing and client development planning and operations
• Hands on experience in project management technologies (e.g., Workfront, financial management tools)
• Ability to work independently, demonstrate escalating ownership and mastery of assigned area, exhibit strength in the areas below, become a resource and mentor to others and more as they progress in different roles within the department

Preferred

• Bachelor’s degree
• Supervisory experience
• Prior legal industry or professional services experience

Benefits

• We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 21 days of Paid Time Off (“PTO”) and 10 paid holidays each year. We provide generous parental leave and fertility benefits. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.