Senior Director, Partnership Activation LALIGA North America

New York City, NY (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 3 hrs ago

Job Summary

Own end-to-end partnership activation from planning to reporting for designated partners, coordinating cross-functional teams, and ensuring on-budget delivery.

  • Lead activation deliverables and reporting
  • Coordinate cross-functional partners and internal stakeholders
  • Monitor budgets and timelines to ensure contractual compliance

Job Description

Responsibilities

  • Coordinate and implement partnership activation deliverables in alignment with contractual requirements and approved plans.
  • Support event planning and on-site execution, ensuring activities remain within established timelines and budgets.
  • Compile activation reports and collect event data for internal and partner use.
  • Serve as day-to-day operational contact for assigned partners.
  • Facilitate communication across internal departments (Marketing Partnerships, Operations, Events, Finance, Legal, etc.) to support activation delivery.
  • Track project timelines and monitor completion of deliverables within approved scope.
  • Escalate strategic or financial matters to senior leadership when appropriate.
  • Assist with activation efforts for designated priority partners under leadership guidance.
  • Participate in partner meetings and support fulfilment of contractual benefits.
  • Provide coordination support to junior team members on assigned projects.

Requirements

  • Business and Administration, Marketing, Communications or a related field, plus a Master of Business Administration, Marketing, Sports or Event Management or a related field.
  • Three years of experience in marketing, partnerships, events, or account coordination, supporting activations, managing partner communication, coordinating teams, and tracking budgets and timelines.
  • Sports marketing and North American knowledge.
  • Understanding of the sports and soccer landscape in the US, and how to position a European league locally.
  • Sponsorship activation & brand integration (events, digital, grassroots, etc.).
  • Mandatory fluent in English and Spanish.
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Relevent

2.1 Glassdoor

Relevent is the world’s leading privately owned commercial rights partner with a dedicated focus on international football. We build bespoke partnerships for the top football properties that deliver unrivaled value to key stakeholders, including clubs, media companies, and brand partners. Relevent’s comprehensive internationalization strategies have delivered transformative partnerships across media rights, sponsorship rights, events, and content development and distribution, helping us build the most expansive portfolio of premium properties all in long-term, multi-region commercial partnerships. Our market-leading partnerships include a global commercial partnership with UC3 (UEFA-ECA joint venture), an Americas joint venture with LALIGA, regional partnerships with the Bundesliga, EFL, and Premier League, and a previous partnership with UEFA to represent its men’s club competition media rights in the United States. Relevent is the leading strategic partner to top football properties around the world. Relevent Football Partners is a wholly owned subsidiary of Relevent, purpose-built to commercialise the UEFA men’s club competitions globally. We are an independent entity tasked with providing UC3 — the joint venture between UEFA and the European Club Association (ECA) — with strategic and sales support in the worldwide marketing and sale of media, sponsorship, and licensing rights for the UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Super Cup, UEFA Youth League, and the UEFA Futsal Champions League. Relevent Football Partners, and its dedicated management and operational team, is headquartered in London. The company will also have satellite offices in Nyon, New York, Miami, Doha, and Southeast Asia. As part of the network of Stephen Ross companies, Relevent boasts unparalleled operational and commercial capabilities across sport and media.

Founded in 2005
New York, New York, USA
145 employees (39 in marketing)
1% recommend to a friend

Salaries

Partnership Marketing median pay in the United States

$116K/yr

Most pay falls between $85K and $161K. Based on 874 salaries.

See all Relevent salaries

Marketing Team

Marketing Team Size
33 (23% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
42.6%
Direct
33.2%
Referral
8.3%
Social
5.5%
Paid
3.5%

Headcount Trend

Current headcount: ~145
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Senior Director, Partnership Activation LALIGA North America

Relevent · New York City, NY · On-site