Senior Director, Global Marketing

Responsibilities

• Assess global clinical trends and treatment pathways to identify unmet needs and growth opportunities, including adjacent specialties (e.g., hernia repair, breast and plastic reconstruction, orthopedics, trauma, general surgery).
• Build and maintain global market models (TAM/SAM/SOM, growth forecasts, competitive dynamics) to prioritize indications, customer segments and geographies.
• Lead a structured global Voice of Customer program, including surgeon, clinician, procurement and administrator research, across the innovation lifecycle.
• Monitor competitive products, technologies, clinical evidence, IP and acquisition activity, and brief executive leadership on threats and white-space opportunities.
• Develop and maintain PolyNovo's long-range portfolio strategy and roadmap, including future platform expansion for NovoSorb technologies.
• Recommend investment, acceleration, partnership, licensing, acquisition or discontinuation decisions using commercial, clinical and financial criteria.
• Translate customer and clinical insights into Target Product Profiles and design inputs, partnering closely with R&D and engineering.
• Lead commercial assessments and business cases (forecasts, NPV, pricing, naming and packaging) and present recommendations at Stage Gate reviews.
• Define the clinical, economic and operational value proposition for pipeline products and the evidence required to support adoption.
• Partner with Health Economics, Market Access, Medical Affairs and Clinical Affairs on HEOR models, value dossiers and budget impact models.

Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, Healthcare or a related field required.
• MBA or advanced business, marketing or healthcare-related degree preferred.
• 10+ years of progressive medical device marketing experience, including 5+ years in upstream marketing, portfolio strategy, product management, innovation or new product planning.
• Proven success leading new products from concept through commercialization.
• Experience in advanced wound care, regenerative medicine, biologics, surgical or tissue technologies, orthopedics, plastics or adjacent markets preferred.
• Experience supporting global markets and cross-functional development teams; inpatient and outpatient clinical setting experience preferred.
• Working knowledge of Stage Gate development, Target Product Profiles, Voice of Customer, HEOR and reimbursement, global regulatory pathways and IP/freedom-to-operate.
• Strong financial acumen, including market sizing, forecasting, NPV/ROI analysis and licensing or acquisition evaluation.

Benefits

• Total compensation package consisting of base salary, bonus, and incentive plans.
• 401k plan with company match.
• Comprehensive medical, dental, and vision insurance for employees and their families.
• Generous paid time off, 12 company holidays, and two paid Nurture days per year.
• Parental leave for primary and secondary caregivers.