Senior Digital Shelf and Content Operations Manager-Consumer

USA (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 weeks ago

Job Summary

Own end-to-end digital shelf optimization and content operations across Amazon and global eCommerce, turning performance insights into actionable improvements.

  • Lead PDP optimization, A+ content, and Brand Stores on Amazon
  • Drive localization, automation, and cross-functional collaboration

Job Description

Responsibilities

  • Drive Amazon & Digital Shelf Performance - Lead the optimization of Amazon Product Detail Pages (PDPs), including product titles, descriptions, images, videos, A+ Content, and Brand Stores.
  • Improve organic search visibility, product discoverability, and conversion across Amazon and other major online retailers.
  • Identify and resolve catalog issues, suppressed listings, missing content, and other barriers affecting product performance.
  • Monitor Amazon marketplace developments, search algorithms, and emerging AI-powered shopping capabilities.
  • Own Product Content & Salsify Operations - Serve as a key subject matter expert for Salsify and digital product-content management.
  • Oversee product content workflows, including approvals, syndication, publishing, and verification across retail platforms.
  • Ensure product information is accurate, consistent, compliant, and optimized for each retailer.
  • Identify opportunities to streamline processes, improve automation, and accelerate content deployment.
  • Support Global eCommerce Growth - Manage digital shelf execution across Amazon marketplaces globally, with an immediate focus on the US and Europe.
  • Partner with regional teams to adapt product content to local languages, consumer preferences, and retailer requirements.

Requirements

  • Bachelor's degree in Marketing, Business, eCommerce, Communications, or a related field.
  • Minimum of 7 years of experience in digital shelf management, eCommerce content operations, product-content management, or digital commerce.
  • Strong, hands-on experience with Amazon Vendor Central, Brand Registry, and PDP optimization.
  • Experience using Salsify or a comparable PIM/PXM or content syndication platform.
  • Demonstrated success improving product content, organic search visibility, conversion rates, or digital shelf performance.
  • Strong understanding of Amazon SEO, keyword optimization, indexing, catalog management, and digital shelf analytics.
  • Experience supporting Amazon marketplaces across multiple countries or regions.
  • Experience managing product-content localization and international deployment.
  • Proven ability to lead cross-functional projects and work effectively with multiple stakeholders.
  • Strong analytical, problem-solving, communication, and project-management skills.

Preferred

  • Digital shelf experience with Walmart, Target, CVS, Walgreens, Kroger, or other major retailers.
  • Experience within consumer products, consumer healthcare, or related industries.
  • Experience managing content agencies, translation providers, or technology vendors.
  • Experience improving digital content processes through automation and emerging technologies.

Benefits

  • Comprehensive benefits plan
  • 401K with match
  • Pension Plan
  • 16-week Paid Parental Leave
  • Generous PTO package, plus 14 paid holidays
  • A great place to work!
Medela logo

Medela

3.1 Glassdoor

Through advancing research, observing natural behavior, and listening to our customers, Medela turns science into care while nurturing health for generations. Medela supports millions of moms, babies, patients, and healthcare professionals in more than 100 countries all over the world. As the healthcare choice for more than 6 million hospitals and homes across the globe, Medela provides the leading research-based breast milk feeding products, healthcare solutions for hospitals, and clinical education. A family-owned company, Medela has 20 subsidiaries in Europe, the Americas, Asia and Australia, three production and warehouse facilities in Switzerland, the U.S and China and a worldwide distribution network in over 70 countries. With more than 1,500 employees, Medela is dedicated to developing breakthrough innovations that build better health outcomes and improve the lives of moms, babies and patients.Founded in 1961 by Olle Larsson, his son Michael Larsson serves as Chairman of the Board of Directors since 2001. Thomas Golücke is the CEO of the company since 2024. Medela is committed to providing equal employment opportunity (EEO) to all persons regardless of race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDS status, marital or domestic partner status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law or ordinance.

Founded in 1961
Baar, Zug, CHE
1.2K employees (138 in marketing)
54% recommend to a friend

Salaries

Content Operations median pay in the United States

$100K/yr

Most pay falls between $78K and $136K. Based on 99 salaries.

See all Medela salaries

Marketing Team

Marketing Team Size
126 (10% of company)
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
457.3K
Traffic Source Mix
Search
59.6%
Direct
32.3%
Referral
5.3%
Social
2%
Paid
0.6%

Headcount Trend

Current headcount: ~1.3K