Head of Demand Generation
Via
USA (Remote)
$180K/yr - $220K/yrIn-houseFull-timeSenior level8+ years exp.
14 hrs ago
Senior Demand Generation Manager
USA (Remote)
$120K/yr – $150K/yrSenior Level8+ years expFull time
Posted 2 hrs ago
Job Summary
Own the cross‑channel paid media strategy for B2B SaaS demand generation at mid‑market to enterprise levels, collaborating with senior marketing leaders and founders to shape attribution, KPIs, and overarching program direction.
- Define and lead enterprise-grade paid media programs across search, social, and programmatic
- Partner with Heads of Marketing on strategy and storytelling based on data from paid accounts and CRM
Job Description
Requirements
- Experience working in-house at a B2B SaaS brand in a demand gen capacity and/or fractionally with marketing leaders at SaaS brands.
- 8+ years of B2B marketing experience, including account and strategy leadership in the B2B tech space, handling mid-market and enterprise clients with budgets exceeding $50K/month
- A track record of setting cross-channel paid media strategy - not just executing campaigns - across platforms such as Google Ads, Facebook Ads, Microsoft Ads, and LinkedIn Ads
- Executive-level communication skills, with the ability to confidently lead strategic discussions with senior marketing and founder stakeholders
- Passionate about marketing, constantly seeking to learn and improve through podcasts, LinkedIn, and industry reading
- Experience with HubSpot, Salesforce, Google Analytics, and Google Tag Manager
- Ability to analyze and interpret data from paid media accounts and CRM systems to inform enterprise-level strategic decisions
Benefits
- Premium health & dental benefits
- Employer-sponsored 401(k), 4% match without vesting
- The ability to work 100% remotely
Omni Lab
Omni Lab helps B2B SaaS brands drive demand through paid media to drive more qualified pipeline for your sales team.Growth at all costs is over; sustainable growth is what your SaaS brand needs. You need to optimize for the lowest cost per opportunity, not the lowest cost per lead.We've proven this with over 100+ B2B SaaS brands, driving tens of millions of dollars in net new pipeline.Let's do it for your brand.
Salaries
Posted range
$120K/yr – $150K/yr
Taken straight from the job posting.
The middle of this range ($135K) is 10% below the median base salary for Senior Demand Generation Manager roles in the United States ($150K).
Senior Demand Generation Manager median pay in the United States
Most pay falls between $126K and $165K. Based on 34 salaries.
Marketing Team
Marketing Team Size
8 (44% of company)
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
3
Traffic Signals
Monthly Visitors
1.2K
Traffic Source Mix
Search
35.1%
Direct
39.6%
Referral
10.2%
Social
12.3%
Paid
1.5%
Headcount Trend
Current headcount: ~18
Links
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