Responsibilities

• Lead copy development across customer marketing and brand partnership creative — including customer stories, campaign copy, co-branded activations, editorial content, digital and social, and experiential touchpoints
• Shape and maintain narrative coherence across complex, multi-format programs; ensuring every piece of copy ladders up to a unified story with real emotional impact
• Interview customers, distill complex business outcomes, and translate them into narratives that feel human, compelling, and strategically aligned
• Act as a senior creative voice and copy lead on cross-functional teams — partnering with creative directors, designers, strategists, and brand partnership managers from brief through delivery
• Write across a wide range of voices and formats — from bold campaign headlines and punchy social copy to long-form storytelling and editorial features
• Drive creative concepting and ideation, bringing a strong copy perspective to the earliest stages of a project
• Uphold and evolve Salesforce brand voice and tone across all customer and partnership outputs
• Manage multiple workstreams simultaneously across pods and programs, meeting deadlines in a fast-paced, high-output environment
• Incorporate feedback with grace and iterate quickly — balancing creative conviction with collaborative flexibility

Requirements

• 7-10 years of copywriting experience, with a strong track record in brand, customer marketing, integrated campaigns, or editorial contexts
• A portfolio that demonstrates narrative range and strategic depth with storytelling that builds across touchpoints and connects with a real audience
• Proven ability to make complex technology or B2B subject matter feel simple, human, and compelling with experience writing customer or case study content
• Deep understanding of brand voice and how to apply, protect, and evolve it across diverse formats, surfaces, and partnership contexts
• Experience leading copy on cross-functional creative teams and collaborating closely with designers, strategists, and senior stakeholders
• Exceptional editorial instincts: structure, rhythm, clarity, and economy of language at every scale

Preferred

• Experience working within or alongside brand partnerships, sponsorships, or co-branded programs is a strong plus
• Agency experience (in-house or external) is a plus
• Comfortable working at both the strategic and executional level — moving fluidly between big-picture narrative framing and line-level copy craft

Benefits

• Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and   be your best , and our AI agents accelerate your impact so you can   do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.