Senior Associate, Marketing Technology & Enablement

Boston, MA (On-site)

$75K/yr – $94K/yrSenior Level2+ years expFull time

Posted 22 hrs ago

Job Summary

Own and optimize creative production workflows end to end while embedding AI-driven improvements across platforms and teams.

  • Lead workflow design, automation, and governance across creative ops.
  • Drive AI-enabled tooling, documentation, and data-driven quality controls.
  • Collaborate with cross-functional partners to ensure reliable execution and scalable processes.

Job Description

Responsibilities

  • Support and optimize creative production workflows, from request intake and asset development through approvals, quality assurance, delivery, and reporting.
  • Configure and maintain creative technology platforms, including Airtable, Figma, digital asset management systems, and workflow automation tools to improve operational efficiency.
  • Build reusable templates, automated workflows, AI prompts, and process documentation that streamline recurring tasks and improve consistency across teams.
  • Leverage AI tools such as ChatGPT, Claude Code, and Codex to accelerate workflow improvements, strengthen quality assurance, and simplify documentation while maintaining accuracy and data security.
  • Identify workflow bottlenecks, repetitive tasks, and quality risks, using data and stakeholder feedback to recommend and implement practical improvements.
  • Support the testing and rollout of new creative technologies and automation capabilities by evaluating use cases, documenting requirements, and measuring operational impact.
  • Partner with Creative, Brand, Growth Marketing, Analytics, Legal, and technical teams to improve collaboration, streamline handoffs, and support reliable execution.
  • Maintain workflow standards, asset metadata, documentation, and quality controls while validating that new processes and automations perform as intended.

Requirements

  • At least 2 years of experience in marketing technology, creative automation, digital production, creative operations, or a related field.
  • Hands-on experience managing creative production workflows, including asset intake, versioning, approvals, quality assurance, and delivery.
  • Familiarity with creative and workflow management platforms such as Airtable, Figma, Wrike, Asana, Jira, or digital asset management systems.
  • Experience applying AI and automation tools to streamline manual processes, improve documentation, and create repeatable workflows, with an understanding of responsible AI use and data security.
  • Strong organizational skills and attention to detail, with the ability to manage multiple priorities and maintain accuracy in a fast-paced environment.
  • A process-driven mindset with the ability to identify inefficiencies, troubleshoot issues, and translate operational challenges into practical improvements.
  • Effective communication and collaboration skills, with the ability to work independently and partner across creative, marketing, technical, and external teams.
  • Experience with creative automation platforms such as Smartly, Storyteq, Pencil, or Hunch, along with exposure to Airtable automations, application programming interfaces (APIs), low-code tools, or scripting, is a plus.

Preferred

  • Experience with creative automation platforms such as Smartly, Storyteq, Pencil, or Hunch, along with exposure to Airtable automations, application programming interfaces (APIs), low-code tools, or scripting, is a plus.
DraftKings Inc. logo

DraftKings Inc.

3.8 Glassdoor

It's simple, we believe life is more fun when you're in on the action. For that reason, we’re committed to responsibly creating the world’s favorite games and betting experiences.At DraftKings, The Crown Is Yours. We are driven by the thrill of the future and the pull of possibility. As an original, continuous gamechanger, we’re shaping the present and future of sports entertainment and digital experiences, leading the way into new markets with new products, and providing the ultimate experience to our customers. Here, we believe in the power and impact that comes from innovation, collaboration, and a winning culture. We’re a strong and dedicated global team of 4,000+ teammates driven to achieve great things. From your very first day, you’ll be part of an amazing culture that welcomes your ideas, champions your growth, and values you for you. Ready to own what’s next?

Founded in 2012
Boston, Massachusetts, USA
5.6K employees (610 in marketing)
73% recommend to a friend
84% CEO approval

Salaries

Posted range

$75K/yr – $94K/yr

Taken straight from the job posting.

MarTech median pay in the United States

$150K/yr

Most pay falls between $100K and $187K. Based on 407 salaries.

See all DraftKings Inc. salaries

Funding

Total Funding
$1.6B
Last Raise
$600M
Post IPO Debt, 1 years ago

Funding History

  • Mar 2025
    Post IPO Debt • $600M
  • Jun 2024
    Post IPO Equity • $324M
  • Sep 2020
    Post IPO Equity

Traffic Signals

Monthly Visitors
20.2M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
21.5%
Direct
72.4%
Referral
4.4%
Social
1.5%
Paid
0.2%

Headcount Trend

Current headcount: ~5.6K
DraftKings Inc. logo

Senior Associate, Marketing Technology & Enablement

DraftKings Inc. · Boston, MA · On-site