PRS MARKETING & SPONSORSHIP COORDINATOR

Responsibilities

• Develop and coordinate marketing campaigns, promotional schedules, and content across print, digital, web, social media, e-newsletters, and digital signage.
• Create marketing materials and multimedia content, including written copy, graphics, photography, and video.
• Serve as the primary marketing and sponsorship liaison between Parks and Recreation Services and the Communications & Strategy department.
• Coordinate sponsorship and advertising opportunities, including developing packages, negotiating terms, managing agreements, fulfilling sponsor benefits, maintaining relationships, and tracking revenue.
• Build relationships with local businesses and community partners through networking events, Chamber of Commerce meetings, and other outreach opportunities.
• Analyze marketing trends, audience engagement, community needs, and department priorities to improve promotional strategies.
• Advise PRS managers on marketing strategy, branding, cross-promotion, communications, sponsorship opportunities, and promotional spending.
• Support programs and special events through marketing, sponsor coordination, photography, multimedia content, and promotional coverage.
• Prepare marketing materials, correspondence, reports, presentations, schedules, sponsorship records, and budget information.
• Respond to inquiries from residents, customers, sponsors, advertisers, and City staff regarding marketing, communications, advertising, and sponsorship activities.

Requirements

• Must be a U.S. citizen or lawfully authorized to work in the United States.
• Bachelor's degree in marketing, communications, advertising, public relations, business, recreation, or a closely related field, plus two years of experience in marketing, communications, advertising, public relations, or sponsorship development; or an equivalent combination of education and experience.
• Excellent written and verbal communication skills, including the ability to work effectively with business owners, prospective sponsors, and community partners.
• Advanced skills in social media, digital communications, and marketing content development.
• Working knowledge of word processing, spreadsheet, and database software.
• Ability to work evenings, weekends, and holidays and adjust the work schedule as needed.

Preferred

• One year of experience in recreation programming.
• Strong interpersonal and customer service skills.
• Professional Certified Marketer credential or another relevant professional certification.
• Valid Missouri driver's license.

Benefits

• Compensation & Benefits: - Competitive Salary: Market-based pay structure with step placement determined by qualifications and experience - Retirement & Financial security: Missouri LAGERS L-6 defined benefit pension plan (with Rule of 80), 457 deferred compensation plan, Roth retirement savings option, and retiree health coverage - Leave & Holiday benefits : Vacation (up to 6 weeks), sick leave, 12 paid holidays and 1 personal day - Health & Wellness: Medical, dental and vision coverage options; City-paid Life and AD&D insurance ($50,000); long-term disability; voluntary supplemental insurance options, Employee Assistance Program (EAP), and Preventative Care Time Off - Flexible Spending Accounts (FSA): Medical and dependent care options - Education Support: Tuition reimbursement (up to 6-8 classes per year)