Corporate Sponsorship Activation Specialist

Los Angeles, CA (On-site)

$61K/yr – $105K/yrMid Level4+ years expFull time

Posted 4 days ago

Job Summary

Own and coordinate the end-to-end sponsorship assets lifecycle, ensuring on-brand activations, asset calendars, budgets, and post-event recaps are delivered through collaboration with sponsors, Brand, and external partners.

Job Description

Responsibilities

  • Works with Sr Specialists and Leads to support the fulfillment of contractual sponsorship assets. Ensures activations align to Brand Guidelines.
  • Assists in managing a current list of all sponsorship assets for each assigned sponsorship, and a monthly calendar of all sponsorship asset schedules and deliverables.
  • Supports Sr Specialist and Lead to ensure that all ticket and hospitality assets are proactively and strategically assigned and managed.
  • Partners with Brand and marketing channels and external partners to ensure that sponsorship assets are created and delivered by identified deadlines.
  • Supports Sr Specialist and Leads as needed to ensure monthly budgets, invoices and bill-backs for sponsorship assets.
  • Supports Sr Specialist and Lead to create recaps of executed events and activation to share internally and with respective clients and partners.
  • Develops strong working relationships with key contacts at assigned sponsorships to ensure seamless execution of sponsorship assets.
  • Attends corporate sponsorship events and promotions as required.
  • Follow and enforce established processes and adhere to industry regulations. Understands the nuances of activation spaces and production application. Is developing an eye for quality.
  • Follow and enforce established processes and adhere to industry regulations

Requirements

  • Bachelor's Degree or equivalent
  • Minimum 4 years of corporate sponsorships experience with a corporation, team, league, and/ or agency in an activations or events

Preferred

  • Proven track record of effective project management, detail‐oriented thinking and strong communication.
  • Knowledge of basic marketing principles.
  • Self‐starter with excellent organizational skills and ability to excel in a team environment.
  • Ability to work special events as required
  • Strong verbal and written communication skills and client service mentality
  • High level of proficiency with Microsoft Office programs. Familiarity with CRM and Project Management tools are preferred but not required.
  • Fosters and builds relationships with clients and vendors

Benefits

  • Comprehensive healthcare coverage, including Medical, Dental and Vision plans, available the first of the month following start date
  • Generous 401(k) company matching contribution
  • Career Development through Tuition Reimbursement and other internal upskilling and training resources
  • Valued Time Away benefits including vacation, sick and volunteer time
  • Specialized health and family planning benefits including fertility benefits, and cancer, diabetes and musculoskeletal support programs
  • Career Mobility support from a dedicated recruitment team
  • Colleague Resource Groups to support networking and community engagement
City National Bank logo

City National Bank

3.3 Glassdoor

City National Bank, a subsidiary of Royal Bank of Canada, is the largest bank headquartered in Los Angeles with $93 billion in assets as of July 31, 2025. Founded in 1954, City National provides personalized banking, investment and trust services in select markets including Los Angeles, Orange County, San Diego, the San Francisco Bay Area, New York City, Nashville, Atlanta, Delaware, Las Vegas, Washington D.C. and Miami.* In addition, the company and its investment affiliates manage or administer $106 billion in client investment assets. City National is dedicated to strengthening communities, and in 2024 alone, the company made charitable contributions of nearly $10 million in charitable contributions to nonprofits that support the communities it serves. *City National Bank does business in Miami and the state of Florida as CN Bank.

Founded in 1954
Los Angeles, California, USA
6.7K employees (128 in marketing)
46% recommend to a friend
54% CEO approval

Salaries

Posted range

$61K/yr – $105K/yr

Taken straight from the job posting.

Sponsorship Marketing median pay in the United States

$90K/yr

Most pay falls between $70K and $153K. Based on 105 salaries.

See all City National Bank salaries

Marketing Team

Marketing Team Size
107 (2% of company)
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
$47.5M
Debt Financing, 11 months ago

Funding History

  • May 2025
    Debt Financing • $47.5M

Traffic Signals

Monthly Visitors
562.8K
Monthly Google Ads Budget
$114.4K
Traffic Source Mix
Search
25.4%
Direct
66%
Referral
6.8%
Social
1.2%
Paid
0.5%

Headcount Trend

Current headcount: ~6.7K
City National Bank logo

Corporate Sponsorship Activation Specialist

City National Bank · Los Angeles, CA · On-site