Product Marketing Manager - Trading

Responsibilities

• Develop and execute product-focused integrated marketing campaigns to drive user acquisition and engagement
• Build a deep understanding of our trading products and competitive advantages, translating capabilities into clear positioning, messaging, and user benefits
• Partner with Product teams on online go-to-market campaigns for new products, features, and major updates, including audience targeting, channel planning, launch execution, and performance measurement
• Plan and execute in-person product events, including launches, demonstrations, and presentations showcasing platform capabilities and competitive advantages
• Turn investor needs and trading use cases into compelling campaign concepts, product demonstrations, educational content, and creative briefs
• Collaborate with Content, Brand, Growth, and external partners to deliver campaigns across paid media, influencer marketing, partnerships, social media, and owned channels
• Brief internal teams, creators, and partners on product capabilities and key messages; review content for accuracy, clarity, and relevance
• Conduct market, competitor, and customer research to inform product differentiation and campaign strategy
• Manage campaign timelines, deliverables, and cross-functional coordination to ensure timely execution
• Work closely with Compliance to ensure marketing materials meet regulatory requirements and internal policies

Requirements

• Strong product marketing skills, with the ability to connect product capabilities to customer needs and communicate differentiated value through relevant trading scenarios.
• Strong execution and project management skills, with the ability to independently drive projects from planning through completion.
• Strong messaging and storytelling skills, with the ability to simplify complex financial concepts into clear, accurate, and compelling marketing content
• Strong strategic thinking and business acumen, with the ability to connect audience insights, product priorities, and marketing initiatives to business outcomes
• Strong analytical and problem-solving skills, with the ability to interpret marketing data and identify actionable insights
• Strong understanding of financial markets and investment products. Frequent traders, active investors, and options traders are highly preferred.
• Strong organizational skills, attention to detail, and follow-through, with the ability to manage multiple projects, stakeholders, and priorities simultaneously
• Strong written and verbal communication skills, with the ability to develop clear briefs, provide constructive content feedback, and collaborate effectively with internal teams and external partners
• Ability to work effectively in a multicultural and cross-functional environment
• Adaptability, agility, and a proactive mindset in a fast-paced and changing environment

Benefits

• Comprehensive Paid Medical Benefits: We prioritize your health with a robust medical benefits plan that covers you and your dependents
• 401k Employer Contribution: We match your contributions to help you grow your retirement savings
• Generous Paid Time Off & Paid Holidays: Take the time you need to recharge and pursue your passions with our generous PTO and paid holiday policy
• Opportunities for Professional Growth & Development: Invest in your future through hands-on learning, skill-building, and cross-functional work